Daily Papers

Persuasion, a fundamental social capability for humans, remains a challenge for AI systems such as large language models (LLMs). Current studies often overlook the strategic use of information asymmetry in message design or rely on strong assumptions regarding pre-commitment. In this work, we explore the application of Bayesian Persuasion (BP) in natural language within single-turn dialogue settings, to enhance the strategic persuasion capabilities of LLMs. Our framework incorporates a commitment-communication mechanism, where the persuader explicitly outlines an information schema by narrating their potential types (e.g., honest or dishonest), thereby guiding the persuadee in performing the intended Bayesian belief update. We evaluate two variants of our approach: Semi-Formal-Natural-Language (SFNL) BP and Fully-Natural-Language (FNL) BP, benchmarking them against both naive and strong non-BP (NBP) baselines within a comprehensive evaluation framework. This framework covers a diverse set of persuadees -- including LLM instances with varying prompts and fine-tuning and human participants -- across tasks ranging from specially designed persuasion scenarios to general everyday situations. Experimental results on LLM-based agents reveal three main findings: (1) LLMs guided by BP strategies consistently achieve higher persuasion success rates than NBP baselines; (2) SFNL exhibits greater credibility and logical coherence, while FNL shows stronger emotional resonance and robustness in naturalistic conversations; (3) with supervised fine-tuning, smaller models can attain BP performance comparable to that of larger models.

Most traditional AI safety research has approached AI models as machines and centered on algorithm-focused attacks developed by security experts. As large language models (LLMs) become increasingly common and competent, non-expert users can also impose risks during daily interactions. This paper introduces a new perspective to jailbreak LLMs as human-like communicators, to explore this overlooked intersection between everyday language interaction and AI safety. Specifically, we study how to persuade LLMs to jailbreak them. First, we propose a persuasion taxonomy derived from decades of social science research. Then, we apply the taxonomy to automatically generate interpretable persuasive adversarial prompts (PAP) to jailbreak LLMs. Results show that persuasion significantly increases the jailbreak performance across all risk categories: PAP consistently achieves an attack success rate of over 92% on Llama 2-7b Chat, GPT-3.5, and GPT-4 in 10 trials, surpassing recent algorithm-focused attacks. On the defense side, we explore various mechanisms against PAP and, found a significant gap in existing defenses, and advocate for more fundamental mitigation for highly interactive LLMs

As Large Vision-Language Models (LVLMs) are increasingly deployed in domains such as shopping, health, and news, they are exposed to pervasive persuasive content. A critical question is how these models function as persuadees-how and why they can be influenced by persuasive multimodal inputs. Understanding both their susceptibility to persuasion and the effectiveness of different persuasive strategies is crucial, as overly persuadable models may adopt misleading beliefs, override user preferences, or generate unethical or unsafe outputs when exposed to manipulative messages. We introduce MMPersuade, a unified framework for systematically studying multimodal persuasion dynamics in LVLMs. MMPersuade contributes (i) a comprehensive multimodal dataset that pairs images and videos with established persuasion principles across commercial, subjective and behavioral, and adversarial contexts, and (ii) an evaluation framework that quantifies both persuasion effectiveness and model susceptibility via third-party agreement scoring and self-estimated token probabilities on conversation histories. Our study of six leading LVLMs as persuadees yields three key insights: (i) multimodal inputs substantially increase persuasion effectiveness-and model susceptibility-compared to text alone, especially in misinformation scenarios; (ii) stated prior preferences decrease susceptibility, yet multimodal information maintains its persuasive advantage; and (iii) different strategies vary in effectiveness across contexts, with reciprocity being most potent in commercial and subjective contexts, and credibility and logic prevailing in adversarial contexts. By jointly analyzing persuasion effectiveness and susceptibility, MMPersuade provides a principled foundation for developing models that are robust, preference-consistent, and ethically aligned when engaging with persuasive multimodal content.

Persuasion plays a pivotal role in a wide range of applications from health intervention to the promotion of social good. Persuasive chatbots can accelerate the positive effects of persuasion in such applications. Existing methods rely on fine-tuning persuasive chatbots with task-specific training data which is costly, if not infeasible, to collect. To address this issue, we propose a method to leverage the generalizability and inherent persuasive abilities of large language models (LLMs) in creating effective and truthful persuasive chatbot for any given domain in a zero-shot manner. Unlike previous studies which used pre-defined persuasion strategies, our method first uses an LLM to generate responses, then extracts the strategies used on the fly, and replaces any unsubstantiated claims in the response with retrieved facts supporting the strategies. We applied our chatbot, PersuaBot, to three significantly different domains needing persuasion skills: donation solicitation, recommendations, and health intervention. Our experiments on simulated and human conversations show that our zero-shot approach is more persuasive than prior work, while achieving factual accuracy surpassing state-of-the-art knowledge-oriented chatbots. Our study demonstrated that when persuasive chatbots are employed responsibly for social good, it is an enabler of positive individual and social change.

We are exposed to much information trying to influence us, such as teaser messages, debates, politically framed news, and propaganda - all of which use persuasive language. With the recent interest in Large Language Models (LLMs), we study the ability of LLMs to produce persuasive text. As opposed to prior work which focuses on particular domains or types of persuasion, we conduct a general study across various domains to measure and benchmark to what degree LLMs produce persuasive text - both when explicitly instructed to rewrite text to be more or less persuasive and when only instructed to paraphrase. To this end, we construct a new dataset, Persuasive-Pairs, of pairs each consisting of a short text and of a text rewritten by an LLM to amplify or diminish persuasive language. We multi-annotate the pairs on a relative scale for persuasive language. This data is not only a valuable resource in itself, but we also show that it can be used to train a regression model to predict a score of persuasive language between text pairs. This model can score and benchmark new LLMs across domains, thereby facilitating the comparison of different LLMs. Finally, we discuss effects observed for different system prompts. Notably, we find that different 'personas' in the system prompt of LLaMA3 change the persuasive language in the text substantially, even when only instructed to paraphrase. These findings underscore the importance of investigating persuasive language in LLM generated text.

Modelling persuasion strategies as predictors of task outcome has several real-world applications and has received considerable attention from the computational linguistics community. However, previous research has failed to account for the resisting strategies employed by an individual to foil such persuasion attempts. Grounded in prior literature in cognitive and social psychology, we propose a generalised framework for identifying resisting strategies in persuasive conversations. We instantiate our framework on two distinct datasets comprising persuasion and negotiation conversations. We also leverage a hierarchical sequence-labelling neural architecture to infer the aforementioned resisting strategies automatically. Our experiments reveal the asymmetry of power roles in non-collaborative goal-directed conversations and the benefits accrued from incorporating resisting strategies on the final conversation outcome. We also investigate the role of different resisting strategies on the conversation outcome and glean insights that corroborate with past findings. We also make the code and the dataset of this work publicly available at https://github.com/americast/resper.

LLMs are increasingly being used in workflows involving generating content to be consumed by humans (e.g., marketing) and also in directly interacting with humans (e.g., through chatbots). The development of such systems that are capable of generating verifiably persuasive messages presents both opportunities and challenges for society. On the one hand, such systems could positively impact domains like advertising and social good, such as addressing drug addiction, and on the other, they could be misused for spreading misinformation and shaping political opinions. To channel LLMs' impact on society, we need to develop systems to measure and benchmark their persuasiveness. With this motivation, we introduce PersuasionBench and PersuasionArena, the first large-scale benchmark and arena containing a battery of tasks to measure the persuasion ability of generative models automatically. We investigate to what extent LLMs know and leverage linguistic patterns that can help them generate more persuasive language. Our findings indicate that the persuasiveness of LLMs correlates positively with model size, but smaller models can also be made to have a higher persuasiveness than much larger models. Notably, targeted training using synthetic and natural datasets significantly enhances smaller models' persuasive capabilities, challenging scale-dependent assumptions. Our findings carry key implications for both model developers and policymakers. For instance, while the EU AI Act and California's SB-1047 aim to regulate AI models based on the number of floating point operations, we demonstrate that simple metrics like this alone fail to capture the full scope of AI's societal impact. We invite the community to explore and contribute to PersuasionArena and PersuasionBench, available at https://bit.ly/measure-persuasion, to advance our understanding of AI-driven persuasion and its societal implications.

We directly compare the persuasion capabilities of a frontier large language model (LLM; Claude Sonnet 3.5) against incentivized human persuaders in an interactive, real-time conversational quiz setting. In this preregistered, large-scale incentivized experiment, participants (quiz takers) completed an online quiz where persuaders (either humans or LLMs) attempted to persuade quiz takers toward correct or incorrect answers. We find that LLM persuaders achieved significantly higher compliance with their directional persuasion attempts than incentivized human persuaders, demonstrating superior persuasive capabilities in both truthful (toward correct answers) and deceptive (toward incorrect answers) contexts. We also find that LLM persuaders significantly increased quiz takers' accuracy, leading to higher earnings, when steering quiz takers toward correct answers, and significantly decreased their accuracy, leading to lower earnings, when steering them toward incorrect answers. Overall, our findings suggest that AI's persuasion capabilities already exceed those of humans that have real-money bonuses tied to performance. Our findings of increasingly capable AI persuaders thus underscore the urgency of emerging alignment and governance frameworks.

There are widespread fears that conversational AI could soon exert unprecedented influence over human beliefs. Here, in three large-scale experiments (N=76,977), we deployed 19 LLMs-including some post-trained explicitly for persuasion-to evaluate their persuasiveness on 707 political issues. We then checked the factual accuracy of 466,769 resulting LLM claims. Contrary to popular concerns, we show that the persuasive power of current and near-future AI is likely to stem more from post-training and prompting methods-which boosted persuasiveness by as much as 51% and 27% respectively-than from personalization or increasing model scale. We further show that these methods increased persuasion by exploiting LLMs' unique ability to rapidly access and strategically deploy information and that, strikingly, where they increased AI persuasiveness they also systematically decreased factual accuracy.

The growing deployment of large language model (LLM) based agents that interact with external environments has created new attack surfaces for adversarial manipulation. One major threat is indirect prompt injection, where attackers embed malicious instructions in external environment output, causing agents to interpret and execute them as if they were legitimate prompts. While previous research has focused primarily on plain-text injection attacks, we find a significant yet underexplored vulnerability: LLMs' dependence on structured chat templates and their susceptibility to contextual manipulation through persuasive multi-turn dialogues. To this end, we introduce ChatInject, an attack that formats malicious payloads to mimic native chat templates, thereby exploiting the model's inherent instruction-following tendencies. Building on this foundation, we develop a persuasion-driven Multi-turn variant that primes the agent across conversational turns to accept and execute otherwise suspicious actions. Through comprehensive experiments across frontier LLMs, we demonstrate three critical findings: (1) ChatInject achieves significantly higher average attack success rates than traditional prompt injection methods, improving from 5.18% to 32.05% on AgentDojo and from 15.13% to 45.90% on InjecAgent, with multi-turn dialogues showing particularly strong performance at average 52.33% success rate on InjecAgent, (2) chat-template-based payloads demonstrate strong transferability across models and remain effective even against closed-source LLMs, despite their unknown template structures, and (3) existing prompt-based defenses are largely ineffective against this attack approach, especially against Multi-turn variants. These findings highlight vulnerabilities in current agent systems.

Existing challenges in misinformation exposure and susceptibility vary across demographic groups, as some populations are more vulnerable to misinformation than others. Large language models (LLMs) introduce new dimensions to these challenges through their ability to generate persuasive content at scale and reinforcing existing biases. This study investigates the bidirectional persuasion dynamics between LLMs and humans when exposed to misinformative content. We analyze human-to-LLM influence using human-stance datasets and assess LLM-to-human influence by generating LLM-based persuasive arguments. Additionally, we use a multi-agent LLM framework to analyze the spread of misinformation under persuasion among demographic-oriented LLM agents. Our findings show that demographic factors influence susceptibility to misinformation in LLMs, closely reflecting the demographic-based patterns seen in human susceptibility. We also find that, similar to human demographic groups, multi-agent LLMs exhibit echo chamber behavior. This research explores the interplay between humans and LLMs, highlighting demographic differences in the context of misinformation and offering insights for future interventions.

As large language models take on growing roles as automated evaluators in practical settings, a critical question arises: Can individuals persuade an LLM judge to assign unfairly high scores? This study is the first to reveal that strategically embedded persuasive language can bias LLM judges when scoring mathematical reasoning tasks, where correctness should be independent of stylistic variation. Grounded in Aristotle's rhetorical principles, we formalize seven persuasion techniques (Majority, Consistency, Flattery, Reciprocity, Pity, Authority, Identity) and embed them into otherwise identical responses. Across six math benchmarks, we find that persuasive language leads LLM judges to assign inflated scores to incorrect solutions, by up to 8% on average, with Consistency causing the most severe distortion. Notably, increasing model size does not substantially mitigate this vulnerability. Further analysis demonstrates that combining multiple persuasion techniques amplifies the bias, and pairwise evaluation is likewise susceptible. Moreover, the persuasive effect persists under counter prompting strategies, highlighting a critical vulnerability in LLM-as-a-Judge pipelines and underscoring the need for robust defenses against persuasion-based attacks.

Large Language Models (LLMs) can struggle to balance gullibility to misinformation and resistance to valid corrections in persuasive dialogues, a critical challenge for reliable deployment. We introduce DuET-PD (Dual Evaluation for Trust in Persuasive Dialogues), a framework evaluating multi-turn stance-change dynamics across dual dimensions: persuasion type (corrective/misleading) and domain (knowledge via MMLU-Pro, and safety via SALAD-Bench). We find that even a state-of-the-art model like GPT-4o achieves only 27.32% accuracy in MMLU-Pro under sustained misleading persuasions. Moreover, results reveal a concerning trend of increasing sycophancy in newer open-source models. To address this, we introduce Holistic DPO, a training approach balancing positive and negative persuasion examples. Unlike prompting or resist-only training, Holistic DPO enhances both robustness to misinformation and receptiveness to corrections, improving Llama-3.1-8B-Instruct's accuracy under misleading persuasion in safety contexts from 4.21% to 76.54%. These contributions offer a pathway to developing more reliable and adaptable LLMs for multi-turn dialogue. Code is available at https://github.com/Social-AI-Studio/DuET-PD.

Recent advancements in Large Language Models (LLMs) have enabled them to approach human-level persuasion capabilities. However, such potential also raises concerns about the safety risks of LLM-driven persuasion, particularly their potential for unethical influence through manipulation, deception, exploitation of vulnerabilities, and many other harmful tactics. In this work, we present a systematic investigation of LLM persuasion safety through two critical aspects: (1) whether LLMs appropriately reject unethical persuasion tasks and avoid unethical strategies during execution, including cases where the initial persuasion goal appears ethically neutral, and (2) how influencing factors like personality traits and external pressures affect their behavior. To this end, we introduce PersuSafety, the first comprehensive framework for the assessment of persuasion safety which consists of three stages, i.e., persuasion scene creation, persuasive conversation simulation, and persuasion safety assessment. PersuSafety covers 6 diverse unethical persuasion topics and 15 common unethical strategies. Through extensive experiments across 8 widely used LLMs, we observe significant safety concerns in most LLMs, including failing to identify harmful persuasion tasks and leveraging various unethical persuasion strategies. Our study calls for more attention to improve safety alignment in progressive and goal-driven conversations such as persuasion.

Large language models (LLMs) have shown promising potential in persuasion, but existing works on training LLM persuaders are still preliminary. Notably, while humans are skilled in modeling their opponent's thoughts and opinions proactively and dynamically, current LLMs struggle with such Theory of Mind (ToM) reasoning, resulting in limited diversity and opponent awareness. To address this limitation, we introduce Theory of Mind Augmented Persuader (ToMAP), a novel approach for building more flexible persuader agents by incorporating two theory of mind modules that enhance the persuader's awareness and analysis of the opponent's mental state. Specifically, we begin by prompting the persuader to consider possible objections to the target central claim, and then use a text encoder paired with a trained MLP classifier to predict the opponent's current stance on these counterclaims. Our carefully designed reinforcement learning schema enables the persuader learns how to analyze opponent-related information and utilize it to generate more effective arguments. Experiments show that the ToMAP persuader, while containing only 3B parameters, outperforms much larger baselines, like GPT-4o, with a relative gain of 39.4% across multiple persuadee models and diverse corpora. Notably, ToMAP exhibits complex reasoning chains and reduced repetition during training, which leads to more diverse and effective arguments. The opponent-aware feature of ToMAP also makes it suitable for long conversations and enables it to employ more logical and opponent-aware strategies. These results underscore our method's effectiveness and highlight its potential for developing more persuasive language agents. Code is available at: https://github.com/ulab-uiuc/ToMAP.

Recent advances in Large Language Models (LLMs) have spurred interest in designing LLM-based agents for tasks that involve interaction with human and artificial agents. This paper addresses a key aspect in the design of such agents: Predicting human decision in off-policy evaluation (OPE), focusing on language-based persuasion games, where the agent's goal is to influence its partner's decisions through verbal messages. Using a dedicated application, we collected a dataset of 87K decisions from humans playing a repeated decision-making game with artificial agents. Our approach involves training a model on human interactions with one agents subset to predict decisions when interacting with another. To enhance off-policy performance, we propose a simulation technique involving interactions across the entire agent space and simulated decision makers. Our learning strategy yields significant OPE gains, e.g., improving prediction accuracy in the top 15% challenging cases by 7.1%. Our code and the large dataset we collected and generated are submitted as supplementary material and publicly available in our GitHub repository: https://github.com/eilamshapira/HumanChoicePrediction

Large Language Models (LLMs) have shown proficiency in generating persuasive dialogue, yet concerns about the fluency and sophistication of their outputs persist. This paper presents a multi-LLM communication framework designed to enhance the generation of persuasive data automatically. This framework facilitates the efficient production of high-quality, diverse linguistic content with minimal human oversight. Through extensive evaluations, we demonstrate that the generated data excels in naturalness, linguistic diversity, and the strategic use of persuasion, even in complex scenarios involving social taboos. The framework also proves adept at generalizing across novel contexts. Our results highlight the framework's potential to significantly advance research in both computational and social science domains concerning persuasive communication.

Large language models (LLMs) are susceptible to persuasion, which can pose risks when models are faced with an adversarial interlocutor. We take a first step towards defending models against persuasion while also arguing that defense against adversarial (i.e. negative) persuasion is only half of the equation: models should also be able to accept beneficial (i.e. positive) persuasion to improve their answers. We show that optimizing models for only one side results in poor performance on the other. In order to balance positive and negative persuasion, we introduce Persuasion-Balanced Training (or PBT), which leverages multi-agent recursive dialogue trees to create data and trains models via preference optimization to accept persuasion when appropriate. PBT consistently improves resistance to misinformation and resilience to being challenged while also resulting in the best overall performance on holistic data containing both positive and negative persuasion. Crucially, we show that PBT models are better teammates in multi-agent debates. We find that without PBT, pairs of stronger and weaker models have unstable performance, with the order in which the models present their answers determining whether the team obtains the stronger or weaker model's performance. PBT leads to better and more stable results and less order dependence, with the stronger model consistently pulling the weaker one up.

Persuasive dialogue plays a pivotal role in human communication, influencing various domains. Recent persuasive dialogue datasets often fail to align with real-world interpersonal interactions, leading to unfaithful representations. For instance, unrealistic scenarios may arise, such as when the persuadee explicitly instructs the persuader on which persuasion strategies to employ, with each of the persuadee's questions corresponding to a specific strategy for the persuader to follow. This issue can be attributed to a violation of the "Double Blind" condition, where critical information is fully shared between participants. In actual human interactions, however, key information such as the mental state of the persuadee and the persuasion strategies of the persuader is not directly accessible. The persuader must infer the persuadee's mental state using Theory of Mind capabilities and construct arguments that align with the persuadee's motivations. To address this gap, we introduce ToMMA, a novel multi-agent framework for dialogue generation that is guided by causal Theory of Mind. This framework ensures that information remains undisclosed between agents, preserving "double-blind" conditions, while causal ToM directs the persuader's reasoning, enhancing alignment with human-like persuasion dynamics. Consequently, we present CToMPersu, a multi-domain, multi-turn persuasive dialogue dataset that tackles both double-blind and logical coherence issues, demonstrating superior performance across multiple metrics and achieving better alignment with real human dialogues. Our dataset and prompts are available at https://github.com/DingyiZhang/ToMMA-CToMPersu .

As large language models (LLMs) become increasingly persuasive, there is concern that people's opinions and decisions may be influenced across various contexts at scale. Prior mitigation (e.g., AI detectors and disclaimers) largely treats people as passive recipients of AI-generated information. To provide a more proactive intervention against persuasive AI, we introduce LLMimic, a role-play-based, interactive, gamified AI literacy tutorial, where participants assume the role of an LLM and progress through three key stages of the training pipeline (pretraining, SFT, and RLHF). We conducted a 2 times 3 between-subjects study (N = 274) where participants either (1) watched an AI history video (control) or (2) interacted with LLMimic (treatment), and then engaged in one of three realistic AI persuasion scenarios: (a) charity donation persuasion, (b) malicious money solicitation, or (c) hotel recommendation. Our results show that LLMimic significantly improved participants' AI literacy (p < .001), reduced persuasion success across scenarios (p < .05), and enhanced truthfulness and social responsibility levels (p<0.01) in the hotel scenario. These findings suggest that LLMimic offers a scalable, human-centered approach to improving AI literacy and supporting more informed interactions with persuasive AI.

Bayesian persuasion studies how an informed sender should influence beliefs of rational receivers who take decisions through Bayesian updating of a common prior. We focus on the online Bayesian persuasion framework, in which the sender repeatedly faces one or more receivers with unknown and adversarially selected types. First, we show how to obtain a tight tilde O(T^{1/2}) regret bound in the case in which the sender faces a single receiver and has partial feedback, improving over the best previously known bound of tilde O(T^{4/5}). Then, we provide the first no-regret guarantees for the multi-receiver setting under partial feedback. Finally, we show how to design no-regret algorithms with polynomial per-iteration running time by exploiting type reporting, thereby circumventing known intractability results on online Bayesian persuasion. We provide efficient algorithms guaranteeing a O(T^{1/2}) regret upper bound both in the single- and multi-receiver scenario when type reporting is allowed.

Developing intelligent persuasive conversational agents to change people's opinions and actions for social good is the frontier in advancing the ethical development of automated dialogue systems. To do so, the first step is to understand the intricate organization of strategic disclosures and appeals employed in human persuasion conversations. We designed an online persuasion task where one participant was asked to persuade the other to donate to a specific charity. We collected a large dataset with 1,017 dialogues and annotated emerging persuasion strategies from a subset. Based on the annotation, we built a baseline classifier with context information and sentence-level features to predict the 10 persuasion strategies used in the corpus. Furthermore, to develop an understanding of personalized persuasion processes, we analyzed the relationships between individuals' demographic and psychological backgrounds including personality, morality, value systems, and their willingness for donation. Then, we analyzed which types of persuasion strategies led to a greater amount of donation depending on the individuals' personal backgrounds. This work lays the ground for developing a personalized persuasive dialogue system.

Large language models (LLMs) are increasingly shaping how information is created and disseminated, from companies using them to craft persuasive advertisements, to election campaigns optimizing messaging to gain votes, to social media influencers boosting engagement. These settings are inherently competitive, with sellers, candidates, and influencers vying for audience approval, yet it remains poorly understood how competitive feedback loops influence LLM behavior. We show that optimizing LLMs for competitive success can inadvertently drive misalignment. Using simulated environments across these scenarios, we find that, 6.3% increase in sales is accompanied by a 14.0% rise in deceptive marketing; in elections, a 4.9% gain in vote share coincides with 22.3% more disinformation and 12.5% more populist rhetoric; and on social media, a 7.5% engagement boost comes with 188.6% more disinformation and a 16.3% increase in promotion of harmful behaviors. We call this phenomenon Moloch's Bargain for AI--competitive success achieved at the cost of alignment. These misaligned behaviors emerge even when models are explicitly instructed to remain truthful and grounded, revealing the fragility of current alignment safeguards. Our findings highlight how market-driven optimization pressures can systematically erode alignment, creating a race to the bottom, and suggest that safe deployment of AI systems will require stronger governance and carefully designed incentives to prevent competitive dynamics from undermining societal trust.

The rapid rise of Large Language Models (LLMs) has created new disruptive possibilities for persuasive communication, by enabling fully-automated personalized and interactive content generation at an unprecedented scale. In this paper, we survey the research field of LLM-based persuasion that has emerged as a result. We begin by exploring the different modes in which LLM Systems are used to influence human attitudes and behaviors. In areas such as politics, marketing, public health, e-commerce, and charitable giving, such LLM Systems have already achieved human-level or even super-human persuasiveness. We identify key factors influencing their effectiveness, such as the manner of personalization and whether the content is labelled as AI-generated. We also summarize the experimental designs that have been used to evaluate progress. Our survey suggests that the current and future potential of LLM-based persuasion poses profound ethical and societal risks, including the spread of misinformation, the magnification of biases, and the invasion of privacy. These risks underscore the urgent need for ethical guidelines and updated regulatory frameworks to avoid the widespread deployment of irresponsible and harmful LLM Systems.

Persuasion dialogue systems reflect the machine's ability to make strategic moves beyond verbal communication, and therefore differentiate themselves from task-oriented or open-domain dialogue systems and have their own unique values. However, the repetition and inconsistency problems still persist in dialogue response generation and could substantially impact user experience and impede the persuasion outcome. Besides, although reinforcement learning (RL) approaches have achieved big success in strategic tasks such as games, they require a sophisticated user simulator to provide real-time feedback to the dialogue system, which limits the application of RL on persuasion dialogues. To address these issues towards a better persuasion dialogue system, we apply RL to refine a language model baseline without user simulators, and distill sentence-level information about repetition, inconsistency, and task relevance through rewards. Moreover, to better accomplish the persuasion task, the model learns from human demonstration to imitate human persuasion behavior and selects the most persuasive responses. Experiments show that our model outperforms previous state-of-the-art dialogue models on both automatic metrics and human evaluation results on a donation persuasion task, and generates more diverse, consistent and persuasive conversations according to the user feedback.

The development and popularization of large language models (LLMs) have raised concerns that they will be used to create tailor-made, convincing arguments to push false or misleading narratives online. Early work has found that language models can generate content perceived as at least on par and often more persuasive than human-written messages. However, there is still limited knowledge about LLMs' persuasive capabilities in direct conversations with human counterparts and how personalization can improve their performance. In this pre-registered study, we analyze the effect of AI-driven persuasion in a controlled, harmless setting. We create a web-based platform where participants engage in short, multiple-round debates with a live opponent. Each participant is randomly assigned to one of four treatment conditions, corresponding to a two-by-two factorial design: (1) Games are either played between two humans or between a human and an LLM; (2) Personalization might or might not be enabled, granting one of the two players access to basic sociodemographic information about their opponent. We found that participants who debated GPT-4 with access to their personal information had 81.7% (p < 0.01; N=820 unique participants) higher odds of increased agreement with their opponents compared to participants who debated humans. Without personalization, GPT-4 still outperforms humans, but the effect is lower and statistically non-significant (p=0.31). Overall, our results suggest that concerns around personalization are meaningful and have important implications for the governance of social media and the design of new online environments.

Planning for goal-oriented dialogue often requires simulating future dialogue interactions and estimating task progress. Many approaches thus consider training neural networks to perform look-ahead search algorithms such as A* search and Monte Carlo Tree Search (MCTS). However, this training often requires abundant annotated data, which creates challenges when faced with noisy annotations or low-resource settings. We introduce GDP-Zero, an approach using Open-Loop MCTS to perform goal-oriented dialogue policy planning without any model training. GDP-Zero prompts a large language model to act as a policy prior, value function, user simulator, and system model during the tree search. We evaluate GDP-Zero on the goal-oriented task PersuasionForGood, and find that its responses are preferred over ChatGPT up to 59.32% of the time, and are rated more persuasive than ChatGPT during interactive evaluations.

Large Language Models (LLMs) have shown exceptional results on current benchmarks when working individually. The advancement in their capabilities, along with a reduction in parameter size and inference times, has facilitated the use of these models as agents, enabling interactions among multiple models to execute complex tasks. Such collaborations offer several advantages, including the use of specialized models (e.g. coding), improved confidence through multiple computations, and enhanced divergent thinking, leading to more diverse outputs. Thus, the collaborative use of language models is expected to grow significantly in the coming years. In this work, we evaluate the behavior of a network of models collaborating through debate under the influence of an adversary. We introduce pertinent metrics to assess the adversary's effectiveness, focusing on system accuracy and model agreement. Our findings highlight the importance of a model's persuasive ability in influencing others. Additionally, we explore inference-time methods to generate more compelling arguments and evaluate the potential of prompt-based mitigation as a defensive strategy.

Existing dialog system models require extensive human annotations and are difficult to generalize to different tasks. The recent success of large pre-trained language models such as BERT and GPT-2 (Devlin et al., 2019; Radford et al., 2019) have suggested the effectiveness of incorporating language priors in down-stream NLP tasks. However, how much pre-trained language models can help dialog response generation is still under exploration. In this paper, we propose a simple, general, and effective framework: Alternating Roles Dialog Model (ARDM). ARDM models each speaker separately and takes advantage of the large pre-trained language model. It requires no supervision from human annotations such as belief states or dialog acts to achieve effective conversations. ARDM outperforms or is on par with state-of-the-art methods on two popular task-oriented dialog datasets: CamRest676 and MultiWOZ. Moreover, we can generalize ARDM to more challenging, non-collaborative tasks such as persuasion. In persuasion tasks, ARDM is capable of generating human-like responses to persuade people to donate to a charity.

Writing an ad text that attracts people and persuades them to click or act is essential for the success of search engine advertising. Therefore, ad creators must consider various aspects of advertising appeals (A^3) such as the price, product features, and quality. However, products and services exhibit unique effective A^3 for different industries. In this work, we focus on exploring the effective A^3 for different industries with the aim of assisting the ad creation process. To this end, we created a dataset of advertising appeals and used an existing model that detects various aspects for ad texts. Our experiments demonstrated that different industries have their own effective A^3 and that the identification of the A^3 contributes to the estimation of advertising performance.

Large Language Models (LLMs) encapsulate vast amounts of knowledge but still remain vulnerable to external misinformation. Existing research mainly studied this susceptibility behavior in a single-turn setting. However, belief can change during a multi-turn conversation, especially a persuasive one. Therefore, in this study, we delve into LLMs' susceptibility to persuasive conversations, particularly on factual questions that they can answer correctly. We first curate the Farm (i.e., Fact to Misinform) dataset, which contains factual questions paired with systematically generated persuasive misinformation. Then, we develop a testing framework to track LLMs' belief changes in a persuasive dialogue. Through extensive experiments, we find that LLMs' correct beliefs on factual knowledge can be easily manipulated by various persuasive strategies.

Predicting click and conversion probabilities when bidding on ad exchanges is at the core of the programmatic advertising industry. Two separated lines of previous works respectively address i) the prediction of user conversion probability and ii) the attribution of these conversions to advertising events (such as clicks) after the fact. We argue that attribution modeling improves the efficiency of the bidding policy in the context of performance advertising. Firstly we explain the inefficiency of the standard bidding policy with respect to attribution. Secondly we learn and utilize an attribution model in the bidder itself and show how it modifies the average bid after a click. Finally we produce evidence of the effectiveness of the proposed method on both offline and online experiments with data spanning several weeks of real traffic from Criteo, a leader in performance advertising.

Large Language Models (LLMs) often exhibit significant behavioral shifts when they perceive a change from a real-world deployment context to a controlled evaluation setting, a phenomenon known as "evaluation awareness." This discrepancy poses a critical challenge for AI alignment, as benchmark performance may not accurately reflect a model's true safety and honesty. In this work, we systematically quantify these behavioral changes by manipulating the perceived context of prompts. We introduce a methodology that uses a linear probe to score prompts on a continuous scale from "test-like" to "deploy-like" and leverage an LLM rewriting strategy to shift these prompts towards a more natural, deployment-style context while preserving the original task. Using this method, we achieved a 30% increase in the average probe score across a strategic role-playing dataset after rewriting. Evaluating a suite of state-of-the-art models on these original and rewritten prompts, we find that rewritten "deploy-like" prompts induce a significant and consistent shift in behavior. Across all models, we observed an average increase in honest responses of 5.26% and a corresponding average decrease in deceptive responses of 12.40%. Furthermore, refusal rates increased by an average of 6.38%, indicating heightened safety compliance. Our findings demonstrate that evaluation awareness is a quantifiable and manipulable factor that directly influences LLM behavior, revealing that models are more prone to unsafe or deceptive outputs in perceived test environments. This underscores the urgent need for more realistic evaluation frameworks to accurately gauge true model alignment before deployment.

Large language models (LLMs) are increasingly used for tasks that require complex reasoning. Most benchmarks focus on final outcomes but overlook the intermediate reasoning steps - such as planning, revision, and decision making under resource constraints. We argue that measuring these internal processes is essential for understanding model behavior and improving reliability. We propose using strategic games as a natural evaluation environment: closed, rule-based systems with clear states, limited resources, and automatic feedback. We introduce a framework that evaluates LLMs along three core dimensions: planning, revision, and resource-constrained decision making. To operationalize this, we define metrics beyond win rate, including overcorrection risk rate, correction success rate, improvement slope, and over-budget ratio. In 4320 adversarial rounds across 12 leading models, ChatGPT-o3-mini achieves the top composite score, with a win rate of 74.7 percent, a correction success rate of 78.6 percent, and an improvement slope of 0.041. By contrast, Qwen-Plus, despite an overcorrection risk rate of 81.6 percent, wins only 25.6 percent of its matches - primarily due to excessive resource use. We also observe a negative correlation between overcorrection risk rate and correction success rate (Pearson r = -0.51, p = 0.093), suggesting that more frequent edits do not always improve outcomes. Our findings highlight the value of assessing not only what LLMs decide but how they arrive at those decisions

How do we communicate with others to achieve our goals? We use our prior experience or advice from others, or construct a candidate utterance by predicting how it will be received. However, our experiences are limited and biased, and reasoning about potential outcomes can be difficult and cognitively challenging. In this paper, we explore how we can leverage Large Language Model (LLM) simulations to help us communicate better. We propose the Explore-Generate-Simulate (EGS) framework, which takes as input any scenario where an individual is communicating to an audience with a goal they want to achieve. EGS (1) explores the solution space by producing a diverse set of advice relevant to the scenario, (2) generates communication candidates conditioned on subsets of the advice, and (3) simulates the reactions from various audiences to determine both the best candidate and advice to use. We evaluate the framework on eight scenarios spanning the ten fundamental processes of interpersonal communication. For each scenario, we collect a dataset of human evaluations across candidates and baselines, and showcase that our framework's chosen candidate is preferred over popular generation mechanisms including Chain-of-Thought. We also find that audience simulations achieve reasonably high agreement with human raters across 5 of the 8 scenarios. Finally, we demonstrate the generality of our framework by applying it to real-world scenarios described by users on web forums. Through evaluations and demonstrations, we show that EGS enhances the effectiveness and outcomes of goal-oriented communication across a variety of situations, thus opening up new possibilities for the application of large language models in revolutionizing communication and decision-making processes.

Memes, combining text and images, frequently use metaphors to convey persuasive messages, shaping public opinion. Motivated by this, our team engaged in SemEval-2024 Task 4, a hierarchical multi-label classification task designed to identify rhetorical and psychological persuasion techniques embedded within memes. To tackle this problem, we introduced a caption generation step to assess the modality gap and the impact of additional semantic information from images, which improved our result. Our best model utilizes GPT-4 generated captions alongside meme text to fine-tune RoBERTa as the text encoder and CLIP as the image encoder. It outperforms the baseline by a large margin in all 12 subtasks. In particular, it ranked in top-3 across all languages in Subtask 2a, and top-4 in Subtask 2b, demonstrating quantitatively strong performance. The improvement achieved by the introduced intermediate step is likely attributable to the metaphorical essence of images that challenges visual encoders. This highlights the potential for improving abstract visual semantics encoding.

A central aspect of machine learning research is experimentation, the process of designing and running experiments, analyzing the results, and iterating towards some positive outcome (e.g., improving accuracy). Could agents driven by powerful language models perform machine learning experimentation effectively? To answer this question, we introduce MLAgentBench, a suite of 13 tasks ranging from improving model performance on CIFAR-10 to recent research problems like BabyLM. For each task, an agent can perform actions like reading/writing files, executing code, and inspecting outputs. We then construct an agent that can perform ML experimentation based on ReAct framework. We benchmark agents based on Claude v1.0, Claude v2.1, Claude v3 Opus, GPT-4, GPT-4-turbo, Gemini-Pro, and Mixtral and find that a Claude v3 Opus agent is the best in terms of success rate. It can build compelling ML models over many tasks in MLAgentBench with 37.5% average success rate. Our agents also display highly interpretable plans and actions. However, the success rates vary considerably; they span from 100% on well-established older datasets to as low as 0% on recent Kaggle challenges created potentially after the underlying LM was trained. Finally, we identify several key challenges for LM-based agents such as long-term planning and reducing hallucination. Our code is released at https://github.com/snap-stanford/MLAgentBench.

This study presents a hybrid framework for predicting movie success. The framework integrates multi-task learning (MTL), GPT-based sentiment analysis, and Susceptible-Infected-Recovered (SIR) propagation modeling. The study examines limitations in existing approaches. It models static production attributes, information dissemination, and audience sentiment at the same time. The framework uses 5,840 films from 2004 to 2024 and approximate 300,000 user reviews. It shows predictive performance with classification accuracy of 0.964 and regression metrics of MAE 0.388. Ablation analysis indicates component interactions. Selective feature combinations perform better than the comprehensive model. This result questions assumptions about feature integration. The model shows virality patterns between successful and unsuccessful films. Innovations include epidemiological modeling for information diffusion, multidimensional sentiment features from GPT-based analysis, and a shared representation architecture that optimizes multiple success metrics. The framework provides applications in the film production lifecycle. It also contributes to understanding how audience engagement leads to commercial outcomes.

To answer a question, language models often need to integrate prior knowledge learned during pretraining and new information presented in context. We hypothesize that models perform this integration in a predictable way across different questions and contexts: models will rely more on prior knowledge for questions about entities (e.g., persons, places, etc.) that they are more familiar with due to higher exposure in the training corpus, and be more easily persuaded by some contexts than others. To formalize this problem, we propose two mutual information-based metrics to measure a model's dependency on a context and on its prior about an entity: first, the persuasion score of a given context represents how much a model depends on the context in its decision, and second, the susceptibility score of a given entity represents how much the model can be swayed away from its original answer distribution about an entity. Following well-established measurement modeling methods, we empirically test for the validity and reliability of these metrics. Finally, we explore and find a relationship between the scores and the model's expected familiarity with an entity, and provide two use cases to illustrate their benefits.

The increasing capability of Large Language Models to act as human-like social agents raises two important questions in the area of opinion dynamics. First, whether these agents can generate effective arguments that could be injected into the online discourse to steer the public opinion. Second, whether artificial agents can interact with each other to reproduce dynamics of persuasion typical of human social systems, opening up opportunities for studying synthetic social systems as faithful proxies for opinion dynamics in human populations. To address these questions, we designed a synthetic persuasion dialogue scenario on the topic of climate change, where a 'convincer' agent generates a persuasive argument for a 'skeptic' agent, who subsequently assesses whether the argument changed its internal opinion state. Different types of arguments were generated to incorporate different linguistic dimensions underpinning psycho-linguistic theories of opinion change. We then asked human judges to evaluate the persuasiveness of machine-generated arguments. Arguments that included factual knowledge, markers of trust, expressions of support, and conveyed status were deemed most effective according to both humans and agents, with humans reporting a marked preference for knowledge-based arguments. Our experimental framework lays the groundwork for future in-silico studies of opinion dynamics, and our findings suggest that artificial agents have the potential of playing an important role in collective processes of opinion formation in online social media.

Debate is the process of exchanging viewpoints or convincing others on a particular issue. Recent research has provided empirical evidence that the persuasiveness of an argument is determined not only by language usage but also by communicator characteristics. Researchers have paid much attention to aspects of languages, such as linguistic features and discourse structures, but combining argument persuasiveness and impact with the social personae of the audience has not been explored due to the difficulty and complexity. We have observed the impressive simulation and personification capability of ChatGPT, indicating a giant pre-trained language model may function as an individual to provide personae and exert unique influences based on diverse background knowledge. Therefore, we propose a persona knowledge-aligned framework for argument quality assessment tasks from the audience side. This is the first work that leverages the emergence of ChatGPT and injects such audience personae knowledge into smaller language models via prompt tuning. The performance of our pipeline demonstrates significant and consistent improvement compared to competitive architectures.

As large language models (LLMs) are increasingly deployed as autonomous agents, understanding how strategic behavior emerges in multi-agent environments has become an important alignment challenge. We take a neutral empirical stance and construct a controlled environment in which strategic behavior can be directly observed and measured. We introduce a large-scale multi-agent simulation in a simplified model of New York City, where LLM-driven agents interact under opposing incentives. Blue agents aim to reach their destinations efficiently, while Red agents attempt to divert them toward billboard-heavy routes using persuasive language to maximize advertising revenue. Hidden identities make navigation socially mediated, forcing agents to decide when to trust or deceive. We study policy learning through an iterative simulation pipeline that updates agent policies across repeated interaction rounds using Kahneman-Tversky Optimization (KTO). Blue agents are optimized to reduce billboard exposure while preserving navigation efficiency, whereas Red agents adapt to exploit remaining weaknesses. Across iterations, the best Blue policy improves task success from 46.0% to 57.3%, although susceptibility remains high at 70.7%. Later policies exhibit stronger selective cooperation while preserving trajectory efficiency. However, a persistent safety-helpfulness trade-off remains: policies that better resist adversarial steering do not simultaneously maximize task completion. Overall, our results show that LLM agents can exhibit limited strategic behavior, including selective trust and deception, while remaining highly vulnerable to adversarial persuasion.

Identifying factors that make ad text attractive is essential for advertising success. This study proposes AdParaphrase v2.0, a dataset for ad text paraphrasing, containing human preference data, to enable the analysis of the linguistic factors and to support the development of methods for generating attractive ad texts. Compared with v1.0, this dataset is 20 times larger, comprising 16,460 ad text paraphrase pairs, each annotated with preference data from ten evaluators, thereby enabling a more comprehensive and reliable analysis. Through the experiments, we identified multiple linguistic features of engaging ad texts that were not observed in v1.0 and explored various methods for generating attractive ad texts. Furthermore, our analysis demonstrated the relationships between human preference and ad performance, and highlighted the potential of reference-free metrics based on large language models for evaluating ad text attractiveness. The dataset is publicly available at: https://github.com/CyberAgentAILab/AdParaphrase-v2.0.

This study explores the relationship between textual features and Information Engagement (IE) on digital platforms. It highlights the impact of computational linguistics and analytics on user interaction. The READ model is introduced to quantify key predictors like representativeness, ease of use, affect, and distribution, which forecast engagement levels. The model's effectiveness is validated through AB testing and randomized trials, showing strong predictive performance in participation (accuracy: 0.94), perception (accuracy: 0.85), perseverance (accuracy: 0.81), and overall IE (accuracy: 0.97). While participation metrics are strong, perception and perseverance show slightly lower recall and F1-scores, indicating some challenges. The study demonstrates that modifying text based on the READ model's insights leads to significant improvements. For example, increasing representativeness and positive affect boosts selection rates by 11 percent, raises evaluation averages from 3.98 to 4.46, and improves retention rates by 11 percent. These findings highlight the importance of linguistic factors in IE, providing a framework for enhancing digital text engagement. The research offers practical strategies applicable to fields like education, health, and media.

The ability of machines to grasp spatial understanding within narrative contexts is an intriguing aspect of reading comprehension that continues to be studied. Motivated by the goal to test the AI's competence in understanding the relationship between characters and their respective locations in narratives, we introduce two new datasets: Andersen and Persuasion. For the Andersen dataset, we selected fifteen children's stories from "Andersen's Fairy Tales" by Hans Christian Andersen and manually annotated the characters and their respective locations throughout each story. Similarly, for the Persuasion dataset, characters and their locations in the novel "Persuasion" by Jane Austen were also manually annotated. We used these datasets to prompt Large Language Models (LLMs). The prompts are created by extracting excerpts from the stories or the novel and combining them with a question asking the location of a character mentioned in that excerpt. Out of the five LLMs we tested, the best-performing one for the Andersen dataset accurately identified the location in 61.85% of the examples, while for the Persuasion dataset, the best-performing one did so in 56.06% of the cases.

Effective linguistic choices that attract potential customers play crucial roles in advertising success. This study aims to explore the linguistic features of ad texts that influence human preferences. Although the creation of attractive ad texts is an active area of research, progress in understanding the specific linguistic features that affect attractiveness is hindered by several obstacles. First, human preferences are complex and influenced by multiple factors, including their content, such as brand names, and their linguistic styles, making analysis challenging. Second, publicly available ad text datasets that include human preferences are lacking, such as ad performance metrics and human feedback, which reflect people's interests. To address these problems, we present AdParaphrase, a paraphrase dataset that contains human preferences for pairs of ad texts that are semantically equivalent but differ in terms of wording and style. This dataset allows for preference analysis that focuses on the differences in linguistic features. Our analysis revealed that ad texts preferred by human judges have higher fluency, longer length, more nouns, and use of bracket symbols. Furthermore, we demonstrate that an ad text-generation model that considers these findings significantly improves the attractiveness of a given text. The dataset is publicly available at: https://github.com/CyberAgentAILab/AdParaphrase.

Can LLMs accurately adjust their confidence when facing opposition? Building on previous studies measuring calibration on static fact-based question-answering tasks, we evaluate Large Language Models (LLMs) in a dynamic, adversarial debate setting, uniquely combining two realistic factors: (a) a multi-turn format requiring models to update beliefs as new information emerges, and (b) a zero-sum structure to control for task-related uncertainty, since mutual high-confidence claims imply systematic overconfidence. We organized 60 three-round policy debates among ten state-of-the-art LLMs, with models privately rating their confidence (0-100) in winning after each round. We observed five concerning patterns: (1) Systematic overconfidence: models began debates with average initial confidence of 72.9% vs. a rational 50% baseline. (2) Confidence escalation: rather than reducing confidence as debates progressed, debaters increased their win probabilities, averaging 83% by the final round. (3) Mutual overestimation: in 61.7% of debates, both sides simultaneously claimed >=75% probability of victory, a logical impossibility. (4) Persistent self-debate bias: models debating identical copies increased confidence from 64.1% to 75.2%; even when explicitly informed their chance of winning was exactly 50%, confidence still rose (from 50.0% to 57.1%). (5) Misaligned private reasoning: models' private scratchpad thoughts sometimes differed from their public confidence ratings, raising concerns about faithfulness of chain-of-thought reasoning. These results suggest LLMs lack the ability to accurately self-assess or update their beliefs in dynamic, multi-turn tasks; a major concern as LLMs are now increasingly deployed without careful review in assistant and agentic roles. Code for our experiments is available at https://github.com/pradyuprasad/llms_overconfidence

This study investigates the generation of synthetic disinformation by OpenAI's Large Language Models (LLMs) through prompt engineering and explores their responsiveness to emotional prompting. Leveraging various LLM iterations using davinci-002, davinci-003, gpt-3.5-turbo and gpt-4, we designed experiments to assess their success in producing disinformation. Our findings, based on a corpus of 19,800 synthetic disinformation social media posts, reveal that all LLMs by OpenAI can successfully produce disinformation, and that they effectively respond to emotional prompting, indicating their nuanced understanding of emotional cues in text generation. When prompted politely, all examined LLMs consistently generate disinformation at a high frequency. Conversely, when prompted impolitely, the frequency of disinformation production diminishes, as the models often refuse to generate disinformation and instead caution users that the tool is not intended for such purposes. This research contributes to the ongoing discourse surrounding responsible development and application of AI technologies, particularly in mitigating the spread of disinformation and promoting transparency in AI-generated content.

Business communication digitisation has reorganised the process of persuasive discourse, which allows not only greater transparency but also advanced deception. This inquiry synthesises classical rhetoric and communication psychology with linguistic theory and empirical studies in the financial reporting, sustainability discourse, and digital marketing to explain how deceptive language can be systematically detected using persuasive lexicon. In controlled settings, detection accuracies of greater than 99% were achieved by using computational textual analysis as well as personalised transformer models. However, reproducing this performance in multilingual settings is also problematic and, to a large extent, this is because it is not easy to find sufficient data, and because few multilingual text-processing infrastructures are in place. This evidence shows that there has been an increasing gap between the theoretical representations of communication and those empirically approximated, and therefore, there is a need to have strong automatic text-identification systems where AI-based discourse is becoming more realistic in communicating with humans.

In democracies, major policy decisions typically require some form of majority or consensus, so elites must secure mass support to govern. Historically, elites could shape support only through limited instruments like schooling and mass media; advances in AI-driven persuasion sharply reduce the cost and increase the precision of shaping public opinion, making the distribution of preferences itself an object of deliberate design. We develop a dynamic model in which elites choose how much to reshape the distribution of policy preferences, subject to persuasion costs and a majority rule constraint. With a single elite, any optimal intervention tends to push society toward more polarized opinion profiles - a ``polarization pull'' - and improvements in persuasion technology accelerate this drift. When two opposed elites alternate in power, the same technology also creates incentives to park society in ``semi-lock'' regions where opinions are more cohesive and harder for a rival to overturn, so advances in persuasion can either heighten or dampen polarization depending on the environment. Taken together, cheaper persuasion technologies recast polarization as a strategic instrument of governance rather than a purely emergent social byproduct, with important implications for democratic stability as AI capabilities advance.

We propose a general methodology for recovering preference parameters from data on choices and response times. Our methods yield estimates with fast (1/n for n data points) convergence rates when specialized to the popular Drift Diffusion Model (DDM), but are broadly applicable to generalizations of the DDM as well as to alternative models of decision making that make use of response time data. The paper develops an empirical application to an experiment on intertemporal choice, showing that the use of response times delivers predictive accuracy and matters for the estimation of economically relevant parameters.

Adaptive chatbots that mimic a user's linguistic style can build rapport and engagement, yet unconstrained mimicry risks an agent that feels unstable or sycophantic. We present a computational evaluation framework that makes the core design tension explicit: balancing moment-to-moment linguistic synchrony against long-term persona stability. Using an 8-dimensional style vector and a closed-loop "base+delta" prompting architecture, we simulate and compare explicit adaptation policies - Uncapped, Cap, Exponential Moving Average (EMA), Dead-Band, and Hybrids - on a human-log dataset. Our analysis maps a clear Pareto frontier: bounded policies achieve substantial gains in stability at a modest cost to synchrony. For example, a Hybrid (EMA+Cap) raises stability from 0.542 to 0.878 (+62%) while reducing synchrony by only 17%. We confirm this trade-off through large-scale replications on three public corpora (DailyDialog, Persona-Chat, EmpatheticDialogues) and LLM-in-the-loop validation across two model families. Furthermore, we quantify "prompt legibility," showing that frontier policies reduce instruction churn and cut jarring register flips (major tone changes) from 0.254 to 0.092, yielding systems that are easier to reason about and maintain. Taken together, our framework provides a general evaluation harness for style adaptation; a systematic ablation that identifies Pareto-efficient policies; robust validation across diverse datasets and models; and novel legibility metrics linking policy choices to system maintainability.

Automatic evaluation of large language model (LLM) responses requires not only factual correctness but also clarity, particularly in political question-answering. While recent datasets provide human annotations for clarity and evasion, the impact of prompt design on automatic clarity evaluation remains underexplored. In this paper, we study prompt-based clarity evaluation using the CLARITY dataset from the SemEval 2026 shared task. We compare a GPT-3.5 baseline provided with the dataset against GPT-5.2 evaluated under three prompting strategies: simple prompting, chain-of-thought prompting, and chain-of-thought with few-shot examples. Model predictions are evaluated against human annotations using accuracy and class-wise metrics for clarity and evasion, along with hierarchical exact match. Results show that GPT-5.2 consistently outperforms the GPT-3.5 baseline on clarity prediction, with accuracy improving from 56 percent to 63 percent under chain-of-thought with few-shot prompting. Chain-of-thought prompting yields the highest evasion accuracy at 34 percent, though improvements are less stable across fine-grained evasion categories. We further evaluate topic identification and find that reasoning-based prompting improves accuracy from 60 percent to 74 percent relative to human annotations. Overall, our findings indicate that prompt design reliably improves high-level clarity evaluation, while fine-grained evasion and topic detection remain challenging despite structured reasoning prompts.

The adoption of Large Language Models (LLMs) for code generation in data science offers substantial potential for enhancing tasks such as data manipulation, statistical analysis, and visualization. However, the effectiveness of these models in the data science domain remains underexplored. This paper presents a controlled experiment that empirically assesses the performance of four leading LLM-based AI assistants-Microsoft Copilot (GPT-4 Turbo), ChatGPT (o1-preview), Claude (3.5 Sonnet), and Perplexity Labs (Llama-3.1-70b-instruct)-on a diverse set of data science coding challenges sourced from the Stratacratch platform. Using the Goal-Question-Metric (GQM) approach, we evaluated each model's effectiveness across task types (Analytical, Algorithm, Visualization) and varying difficulty levels. Our findings reveal that all models exceeded a 50% baseline success rate, confirming their capability beyond random chance. Notably, only ChatGPT and Claude achieved success rates significantly above a 60% baseline, though none of the models reached a 70% threshold, indicating limitations in higher standards. ChatGPT demonstrated consistent performance across varying difficulty levels, while Claude's success rate fluctuated with task complexity. Hypothesis testing indicates that task type does not significantly impact success rate overall. For analytical tasks, efficiency analysis shows no significant differences in execution times, though ChatGPT tended to be slower and less predictable despite high success rates. This study provides a structured, empirical evaluation of LLMs in data science, delivering insights that support informed model selection tailored to specific task demands. Our findings establish a framework for future AI assessments, emphasizing the value of rigorous evaluation beyond basic accuracy measures.

Strategic interaction in adversarial domains such as law, diplomacy, and negotiation is mediated by language, yet most game-theoretic models abstract away the mechanisms of persuasion that operate through discourse. We present the Strategic Courtroom Framework, a multi-agent simulation environment in which prosecution and defense teams composed of trait-conditioned Large Language Model (LLM) agents engage in iterative, round-based legal argumentation. Agents are instantiated using nine interpretable traits organized into four archetypes, enabling systematic control over rhetorical style and strategic orientation. We evaluate the framework across 10 synthetic legal cases and 84 three-trait team configurations, totaling over 7{,}000 simulated trials using DeepSeek-R1 and Gemini~2.5~Pro. Our results show that heterogeneous teams with complementary traits consistently outperform homogeneous configurations, that moderate interaction depth yields more stable verdicts, and that certain traits (notably quantitative and charismatic) contribute disproportionately to persuasive success. We further introduce a reinforcement-learning-based Trait Orchestrator that dynamically generates defense traits conditioned on the case and opposing team, discovering strategies that outperform static, human-designed trait combinations. Together, these findings demonstrate how language can be treated as a first-class strategic action space and provide a foundation for building autonomous agents capable of adaptive persuasion in multi-agent environments.

This paper introduces ChatbotManip, a novel dataset for studying manipulation in Chatbots. It contains simulated generated conversations between a chatbot and a (simulated) user, where the chatbot is explicitly asked to showcase manipulation tactics, persuade the user towards some goal, or simply be helpful. We consider a diverse set of chatbot manipulation contexts, from consumer and personal advice to citizen advice and controversial proposition argumentation. Each conversation is annotated by human annotators for both general manipulation and specific manipulation tactics. Our research reveals three key findings. First, Large Language Models (LLMs) can be manipulative when explicitly instructed, with annotators identifying manipulation in approximately 84\% of such conversations. Second, even when only instructed to be ``persuasive'' without explicit manipulation prompts, LLMs frequently default to controversial manipulative strategies, particularly gaslighting and fear enhancement. Third, small fine-tuned open source models, such as BERT+BiLSTM have a performance comparable to zero-shot classification with larger models like Gemini 2.5 pro in detecting manipulation, but are not yet reliable for real-world oversight. Our work provides important insights for AI safety research and highlights the need of addressing manipulation risks as LLMs are increasingly deployed in consumer-facing applications.

Large Language Models (LLMs) often exhibit sycophancy, distorting responses to align with user beliefs, notably by readily agreeing with user counterarguments. Paradoxically, LLMs are increasingly adopted as successful evaluative agents for tasks such as grading and adjudicating claims. This research investigates that tension: why do LLMs show sycophancy when challenged in subsequent conversational turns, yet perform well when evaluating conflicting arguments presented simultaneously? We empirically tested these contrasting scenarios by varying key interaction patterns. We find that state-of-the-art models: (1) are more likely to endorse a user's counterargument when framed as a follow-up from a user, rather than when both responses are presented simultaneously for evaluation; (2) show increased susceptibility to persuasion when the user's rebuttal includes detailed reasoning, even when the conclusion of the reasoning is incorrect; and (3) are more readily swayed by casually phrased feedback than by formal critiques, even when the casual input lacks justification. Our results highlight the risk of relying on LLMs for judgment tasks without accounting for conversational framing.

Chain-of-thought (CoT) reasoning has been proposed as a transparency mechanism for large language models in safety-critical deployments, yet its effectiveness depends on faithfulness (whether models accurately verbalize the factors that actually influence their outputs), a property that prior evaluations have examined in only two proprietary models, finding acknowledgment rates as low as 25% for Claude 3.7 Sonnet and 39% for DeepSeek-R1. To extend this evaluation across the open-weight ecosystem, this study tests 12 open-weight reasoning models spanning 9 architectural families (7B-685B parameters) on 498 multiple-choice questions from MMLU and GPQA Diamond, injecting six categories of reasoning hints (sycophancy, consistency, visual pattern, metadata, grader hacking, and unethical information) and measuring the rate at which models acknowledge hint influence in their CoT when hints successfully alter answers. Across 41,832 inference runs, overall faithfulness rates range from 39.7% (Seed-1.6-Flash) to 89.9% (DeepSeek-V3.2-Speciale) across model families, with consistency hints (35.5%) and sycophancy hints (53.9%) exhibiting the lowest acknowledgment rates. Training methodology and model family predict faithfulness more strongly than parameter count, and keyword-based analysis reveals a striking gap between thinking-token acknowledgment (approximately 87.5%) and answer-text acknowledgment (approximately 28.6%), suggesting that models internally recognize hint influence but systematically suppress this acknowledgment in their outputs. These findings carry direct implications for the viability of CoT monitoring as a safety mechanism and suggest that faithfulness is not a fixed property of reasoning models but varies systematically with architecture, training method, and the nature of the influencing cue.

Human choice prediction in economic contexts is crucial for applications in marketing, finance, public policy, and more. This task, however, is often constrained by the difficulties in acquiring human choice data. With most experimental economics studies focusing on simple choice settings, the AI community has explored whether LLMs can substitute for humans in these predictions and examined more complex experimental economics settings. However, a key question remains: can LLMs generate training data for human choice prediction? We explore this in language-based persuasion games, a complex economic setting involving natural language in strategic interactions. Our experiments show that models trained on LLM-generated data can effectively predict human behavior in these games and even outperform models trained on actual human data.

The emergence of Large Language Models (LLMs) has significantly influenced various aspects of software development activities. Despite their benefits, LLMs also pose notable risks, including the potential to generate harmful content and being abused by malicious developers to create malicious code. Several previous studies have focused on the ability of LLMs to resist the generation of harmful content that violates human ethical standards, such as biased or offensive content. However, there is no research evaluating the ability of LLMs to resist malicious code generation. To fill this gap, we propose RMCBench, the first benchmark comprising 473 prompts designed to assess the ability of LLMs to resist malicious code generation. This benchmark employs two scenarios: a text-to-code scenario, where LLMs are prompted with descriptions to generate code, and a code-to-code scenario, where LLMs translate or complete existing malicious code. Based on RMCBench, we conduct an empirical study on 11 representative LLMs to assess their ability to resist malicious code generation. Our findings indicate that current LLMs have a limited ability to resist malicious code generation with an average refusal rate of 40.36% in text-to-code scenario and 11.52% in code-to-code scenario. The average refusal rate of all LLMs in RMCBench is only 28.71%; ChatGPT-4 has a refusal rate of only 35.73%. We also analyze the factors that affect LLMs' ability to resist malicious code generation and provide implications for developers to enhance model robustness.

Role-playing games (RPGs) have a considerable amount of text in video game dialogues. Quite often this text is semi-annotated by the game developers. In this paper, we extract a multilingual dataset of persuasive dialogue from several RPGs. We show the viability of this data in building a persuasion detection system using a natural language processing (NLP) model called BERT. We believe that video games have a lot of unused potential as a datasource for a variety of NLP tasks. The code and data described in this paper are available on Zenodo.

With the spread of the use of Text2Img diffusion models such as DALL-E 2, Imagen, Mid Journey and Stable Diffusion, one challenge that artists face is selecting the right prompts to achieve the desired artistic output. We present techniques for measuring the effect that specific words and phrases in prompts have, and (in the Appendix) present guidance on the selection of prompts to produce desired effects.

Evaluating user interface (UI) design effectiveness extends beyond aesthetics to influencing user behavior, a principle central to Design Persuasiveness. A/B testing is the predominant method for determining which UI variations drive higher user engagement, but it is costly and time-consuming. While recent Vision-Language Models (VLMs) can process automated UI analysis, current approaches focus on isolated design attributes rather than comparative persuasiveness-the key factor in optimizing user interactions. To address this, we introduce WiserUI-Bench, a benchmark designed for Pairwise UI Design Persuasiveness Assessment task, featuring 300 real-world UI image pairs labeled with A/B test results and expert rationales. Additionally, we propose G-FOCUS, a novel inference-time reasoning strategy that enhances VLM-based persuasiveness assessment by reducing position bias and improving evaluation accuracy. Experimental results show that G-FOCUS surpasses existing inference strategies in consistency and accuracy for pairwise UI evaluation. Through promoting VLM-driven evaluation of UI persuasiveness, our work offers an approach to complement A/B testing, propelling progress in scalable UI preference modeling and design optimization. Code and data will be released publicly.

This study investigates the consistency of feedback ratings generated by OpenAI's GPT-4, a state-of-the-art artificial intelligence language model, across multiple iterations, time spans and stylistic variations. The model rated responses to tasks within the Higher Education (HE) subject domain of macroeconomics in terms of their content and style. Statistical analysis was conducted in order to learn more about the interrater reliability, consistency of the ratings across iterations and the correlation between ratings in terms of content and style. The results revealed a high interrater reliability with ICC scores ranging between 0.94 and 0.99 for different timespans, suggesting that GPT-4 is capable of generating consistent ratings across repetitions with a clear prompt. Style and content ratings show a high correlation of 0.87. When applying a non-adequate style the average content ratings remained constant, while style ratings decreased, which indicates that the large language model (LLM) effectively distinguishes between these two criteria during evaluation. The prompt used in this study is furthermore presented and explained. Further research is necessary to assess the robustness and reliability of AI models in various use cases.

The complexity and diversity of today's media landscape provides many challenges for researchers studying news producers. These producers use many different strategies to get their message believed by readers through the writing styles they employ, by repetition across different media sources with or without attribution, as well as other mechanisms that are yet to be studied deeply. To better facilitate systematic studies in this area, we present a large political news data set, containing over 136K news articles, from 92 news sources, collected over 7 months of 2017. These news sources are carefully chosen to include well-established and mainstream sources, maliciously fake sources, satire sources, and hyper-partisan political blogs. In addition to each article we compute 130 content-based and social media engagement features drawn from a wide range of literature on political bias, persuasion, and misinformation. With the release of the data set, we also provide the source code for feature computation. In this paper, we discuss the first release of the data set and demonstrate 4 use cases of the data and features: news characterization, engagement characterization, news attribution and content copying, and discovering news narratives.

This study presents PARROT (Persuasion and Agreement Robustness Rating of Output Truth), a robustness focused framework designed to measure the degradation in accuracy that occurs under social pressure exerted on users through authority and persuasion in large language models (LLMs) the phenomenon of sycophancy (excessive conformity). PARROT (i) isolates causal effects by comparing the neutral version of the same question with an authoritatively false version using a double-blind evaluation, (ii) quantifies confidence shifts toward the correct and imposed false responses using log-likelihood-based calibration tracking, and (iii) systematically classifies failure modes (e.g., robust correct, sycophantic agreement, reinforced error, stubborn error, self-correction, etc.) using an eight-state behavioral taxonomy. We evaluated 22 models using 1,302 MMLU-style multiple-choice questions across 13 domains and domain-specific authority templates. Findings show marked heterogeneity: advanced models (e.g., GPT-5, GPT-4.1, Claude Sonnet 4.5) exhibit low "follow rates" (leq 11%, GPT-5: 4\%) and minimal accuracy loss, while older/smaller models show severe epistemic collapse (GPT-4: 80\%, Qwen 2.5-1.5B: 94\%). The danger is not limited to response changes; weak models reduce confidence in the correct response while increasing confidence in the imposed incorrect response. While international law and global knowledge at the domain level exhibit high fragility, elementary mathematics is relatively resilient. Consequently, we argue that the goal of "resistance to overfitting pressure" should be addressed as a primary objective alongside accuracy, harm avoidance, and privacy for safe deployment in the real world.

To maintain user trust, large language models (LLMs) should signal low confidence on examples where they are incorrect, instead of misleading the user. The standard approach of estimating confidence is to use the softmax probabilities of these models, but as of November 2023, state-of-the-art LLMs such as GPT-4 and Claude-v1.3 do not provide access to these probabilities. We first study eliciting confidence linguistically -- asking an LLM for its confidence in its answer -- which performs reasonably (80.5% AUC on GPT-4 averaged across 12 question-answering datasets -- 7% above a random baseline) but leaves room for improvement. We then explore using a surrogate confidence model -- using a model where we do have probabilities to evaluate the original model's confidence in a given question. Surprisingly, even though these probabilities come from a different and often weaker model, this method leads to higher AUC than linguistic confidences on 9 out of 12 datasets. Our best method composing linguistic confidences and surrogate model probabilities gives state-of-the-art confidence estimates on all 12 datasets (84.6% average AUC on GPT-4).

Large Language Models (LLMs) should refuse to answer questions beyond their knowledge. This capability, which we term knowledge-aware refusal, is crucial for factual reliability. However, existing metrics fail to faithfully measure this ability. On the one hand, simple refusal-based metrics are biased by refusal rates and yield inconsistent scores when models exhibit different refusal tendencies. On the other hand, existing calibration metrics are proxy-based, capturing the performance of auxiliary calibration processes rather than the model's actual refusal behavior. In this work, we propose the Refusal Index (RI), a principled metric that measures how accurately LLMs refuse questions they do not know. We define RI as Spearman's rank correlation between refusal probability and error probability. To make RI practically measurable, we design a lightweight two-pass evaluation method that efficiently estimates RI from observed refusal rates across two standard evaluation runs. Extensive experiments across 16 models and 5 datasets demonstrate that RI accurately quantifies a model's intrinsic knowledge-aware refusal capability in factual tasks. Notably, RI remains stable across different refusal rates and provides consistent model rankings independent of a model's overall accuracy and refusal rates. More importantly, RI provides insight into an important but previously overlooked aspect of LLM factuality: while LLMs achieve high accuracy on factual tasks, their refusal behavior can be unreliable and fragile. This finding highlights the need to complement traditional accuracy metrics with the Refusal Index for comprehensive factuality evaluation.

Masked Diffusion Models (MDMs) offer greater flexibility in decoding order than autoregressive models but require careful planning to achieve high-quality generation. Existing samplers typically adopt greedy heuristics, prioritizing positions with the highest local certainty to decode at each step. Through failure case analysis, we identify a fundamental limitation of this approach: it neglects the downstream impact of current decoding choices on subsequent steps and fails to minimize cumulative uncertainty. In particular, these methods do not fully exploit the non-causal nature of MDMs, which enables evaluating how a decoding decision reshapes token probabilities/uncertainty across all remaining masked positions. To bridge this gap, we propose the Info-Gain Sampler, a principled decoding framework that balances immediate uncertainty with information gain over future masked tokens. Extensive evaluations across diverse architectures and tasks (reasoning, coding, creative writing, and image generation) demonstrate that Info-Gain Sampler consistently outperforms existing samplers for MDMs. For instance, it achieves a 3.6% improvement in average accuracy on reasoning tasks and a 63.1% win-rate in creative writing. Notably, on reasoning tasks it reduces cumulative uncertainty from 78.4 to 48.6, outperforming the best baseline by a large margin. The code will be available at https://github.com/yks23/Information-Gain-Sampler.

Goal-driven persuasive dialogue, exemplified by applications like telemarketing, requires sophisticated multi-turn planning and strict factual faithfulness, which remains a significant challenge for even state-of-the-art Large Language Models (LLMs). A lack of task-specific data often limits previous works, and direct LLM application suffers from strategic brittleness and factual hallucination. In this paper, we first construct and release TeleSalesCorpus, the first real-world-grounded dialogue dataset for this domain. We then propose AI-Salesman, a novel framework featuring a dual-stage architecture. For the training stage, we design a Bayesian-supervised reinforcement learning algorithm that learns robust sales strategies from noisy dialogues. For the inference stage, we introduce the Dynamic Outline-Guided Agent (DOGA), which leverages a pre-built script library to provide dynamic, turn-by-turn strategic guidance. Moreover, we design a comprehensive evaluation framework that combines fine-grained metrics for key sales skills with the LLM-as-a-Judge paradigm. Experimental results demonstrate that our proposed AI-Salesman significantly outperforms baseline models in both automatic metrics and comprehensive human evaluations, showcasing its effectiveness in complex persuasive scenarios.

Recent studies have demonstrated the emerging capabilities of foundation models like ChatGPT in several fields, including affective computing. However, accessing these emerging capabilities is facilitated through prompt engineering. Despite the existence of some prompting techniques, the field is still rapidly evolving and many prompting ideas still require investigation. In this work, we introduce a method to evaluate and investigate the sensitivity of the performance of foundation models based on different prompts or generation parameters. We perform our evaluation on ChatGPT within the scope of affective computing on three major problems, namely sentiment analysis, toxicity detection, and sarcasm detection. First, we carry out a sensitivity analysis on pivotal parameters in auto-regressive text generation, specifically the temperature parameter T and the top-p parameter in Nucleus sampling, dictating how conservative or creative the model should be during generation. Furthermore, we explore the efficacy of several prompting ideas, where we explore how giving different incentives or structures affect the performance. Our evaluation takes into consideration performance measures on the affective computing tasks, and the effectiveness of the model to follow the stated instructions, hence generating easy-to-parse responses to be smoothly used in downstream applications.

This study compares the performance of AI-generated and human-written product descriptions using a multifaceted evaluation model. We analyze descriptions for 100 products generated by four AI models (Gemma 2B, LLAMA, GPT2, and ChatGPT 4) with and without sample descriptions, against human-written descriptions. Our evaluation metrics include sentiment, readability, persuasiveness, Search Engine Optimization(SEO), clarity, emotional appeal, and call-to-action effectiveness. The results indicate that ChatGPT 4 performs the best. In contrast, other models demonstrate significant shortcomings, producing incoherent and illogical output that lacks logical structure and contextual relevance. These models struggle to maintain focus on the product being described, resulting in disjointed sentences that do not convey meaningful information. This research provides insights into the current capabilities and limitations of AI in the creation of content for e-Commerce.

The ability of Large Language Models (LLMs) to generate structured outputs, such as JSON, is crucial for their use in Compound AI Systems. However, evaluating and improving this capability remains challenging. In this work, we introduce StructuredRAG, a benchmark of six tasks designed to assess LLMs' proficiency in following response format instructions. We evaluate two state-of-the-art LLMs, Gemini 1.5 Pro and Llama 3 8B-instruct with 4-bit quantization using two distinct prompting strategies. We introduce these prompting strategies as f-String and Follow the Format (FF) prompting. Across 24 experiments, we find an average success rate of 82.55%. We further find a high variance in performance across tasks, models, and prompting strategies with success rates ranging from 0 to 100%. We find that Llama 3 8B-instruct often performs competitively with Gemini 1.5 Pro. We observe that task complexity significantly influences performance, with tasks involving lists or composite object outputs proving more challenging. Our findings highlight the need for further research into improving the reliability and consistency of structured output generation in LLMs. We have open-sourced our experimental code and results at github.com/weaviate/structured-rag.

Social biases and belief-driven behaviors can significantly impact Large Language Models (LLMs) decisions on several tasks. As LLMs are increasingly used in multi-agent systems for societal simulations, their ability to model fundamental group psychological characteristics remains critical yet under-explored. In this study, we present a multi-agent framework that simulates belief congruence, a classical group psychology theory that plays a crucial role in shaping societal interactions and preferences. Our findings reveal that LLMs exhibit amplified belief congruence compared to humans, across diverse contexts. We further investigate the implications of this behavior on two downstream tasks: (1) misinformation dissemination and (2) LLM learning, finding that belief congruence in LLMs increases misinformation dissemination and impedes learning. To mitigate these negative impacts, we propose strategies inspired by: (1) contact hypothesis, (2) accuracy nudges, and (3) global citizenship framework. Our results show that the best strategies reduce misinformation dissemination by up to 37% and enhance learning by 11%. Bridging social psychology and AI, our work provides insights to navigate real-world interactions using LLMs while addressing belief-driven biases.

Background: Emerging reports of "AI psychosis" are on the rise, where user-LLM interactions may exacerbate or induce psychosis or adverse psychological symptoms. Whilst the sycophantic and agreeable nature of LLMs can be beneficial, it becomes a vector for harm by reinforcing delusional beliefs in vulnerable users. Methods: Psychosis-bench is a novel benchmark designed to systematically evaluate the psychogenicity of LLMs comprises 16 structured, 12-turn conversational scenarios simulating the progression of delusional themes(Erotic Delusions, Grandiose/Messianic Delusions, Referential Delusions) and potential harms. We evaluated eight prominent LLMs for Delusion Confirmation (DCS), Harm Enablement (HES), and Safety Intervention(SIS) across explicit and implicit conversational contexts. Findings: Across 1,536 simulated conversation turns, all LLMs demonstrated psychogenic potential, showing a strong tendency to perpetuate rather than challenge delusions (mean DCS of 0.91 pm0.88). Models frequently enabled harmful user requests (mean HES of 0.69 pm0.84) and offered safety interventions in only roughly a third of applicable turns (mean SIS of 0.37 pm0.48). 51 / 128 (39.8%) of scenarios had no safety interventions offered. Performance was significantly worse in implicit scenarios, models were more likely to confirm delusions and enable harm while offering fewer interventions (p < .001). A strong correlation was found between DCS and HES (rs = .77). Model performance varied widely, indicating that safety is not an emergent property of scale alone. Conclusion: This study establishes LLM psychogenicity as a quantifiable risk and underscores the urgent need for re-thinking how we train LLMs. We frame this issue not merely as a technical challenge but as a public health imperative requiring collaboration between developers, policymakers, and healthcare professionals.

Reward guidance has been applied to great success in the test-time adaptation of continuous diffusion models; it updates each denoising step using the gradients from a downstream reward model. We study reward guidance for discrete diffusion language models, where one cannot differentiate through the natural outputs of the model because they are discrete tokens. Existing approaches either replace these discrete tokens with continuous relaxations, or employ techniques like the straight-through estimator. In this work, we show the downsides of both these methods. The former degrades gradient feedback because the reward model has never been trained with continuous inputs. The latter involves incorrect optimization because the gradient evaluated at discrete tokens is used to update continuous logits. Our key innovation is to go beyond this tradeoff by introducing a novel mechanism called EntRGi: Entropy aware Reward Guidance that dynamically regulates the gradients from the reward model. By modulating the continuous relaxation using the model's confidence, our approach substantially improves reward guidance while providing reliable inputs to the reward model. We empirically validate our approach on a 7B-parameter diffusion language model across 3 diverse reward models and 3 multi-skill benchmarks, showing consistent improvements over state-of-the-art methods.