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Apr 15

SEAGET: Seasonal and Active hours guided Graph Enhanced Transformer for the next POI recommendation

One of the most important challenges for improving personalized services in industries like tourism is predicting users' near-future movements based on prior behavior and current circumstances. Next POI (Point of Interest) recommendation is essential for helping users and service providers by providing personalized recommendations. The intricacy of this work, however, stems from the requirement to take into consideration several variables at once, such as user preferences, time contexts, and geographic locations. POI selection is also greatly influenced by elements like a POI's operational status during desired visit times, desirability for visiting during particular seasons, and its dynamic popularity over time. POI popularity is mostly determined by check-in frequency in recent studies, ignoring visitor volumes, operational constraints, and temporal dynamics. These restrictions result in recommendations that are less than ideal and do not take into account actual circumstances. We propose the Seasonal and Active hours-guided Graph-Enhanced Transformer (SEAGET) model as a solution to these problems. By integrating variations in the seasons, operational status, and temporal dynamics into a graph-enhanced transformer framework, SEAGET capitalizes on redefined POI popularity. This invention gives more accurate and context-aware next POI predictions, with potential applications for optimizing tourist experiences and enhancing location-based services in the tourism industry.

  • 2 authors
·
Mar 27, 2025

GenUP: Generative User Profilers as In-Context Learners for Next POI Recommender Systems

Traditional POI recommendation systems often lack transparency, interpretability, and scrutability due to their reliance on dense vector-based user embeddings. Furthermore, the cold-start problem -- where systems have insufficient data for new users -- limits their ability to generate accurate recommendations. Existing methods often address this by leveraging similar trajectories from other users, but this approach can be computationally expensive and increases the context length for LLM-based methods, making them difficult to scale. To address these limitations, we propose a method that generates natural language (NL) user profiles from large-scale, location-based social network (LBSN) check-ins, utilizing robust personality assessments and behavioral theories. These NL profiles capture user preferences, routines, and behaviors, improving POI prediction accuracy while offering enhanced transparency. By incorporating NL profiles as system prompts to LLMs, our approach reduces reliance on extensive historical data, while remaining flexible, easily updated, and computationally efficient. Our method is not only competitive with other LLM-based and complex agentic frameworks but is also more scalable for real-world scenarios and on-device POI recommendations. Results demonstrate that our approach consistently outperforms baseline methods, offering a more interpretable and resource-efficient solution for POI recommendation systems. Our source code is available at: https://github.com/w11wo/GenUP.

  • 3 authors
·
Oct 27, 2024

Geography-Aware Large Language Models for Next POI Recommendation

The next Point-of-Interest (POI) recommendation task aims to predict users' next destinations based on their historical movement data and plays a key role in location-based services and personalized applications. Accurate next POI recommendation depends on effectively modeling geographic information and POI transition relations, which are crucial for capturing spatial dependencies and user movement patterns. While Large Language Models (LLMs) exhibit strong capabilities in semantic understanding and contextual reasoning, applying them to spatial tasks like next POI recommendation remains challenging. First, the infrequent nature of specific GPS coordinates makes it difficult for LLMs to model precise spatial contexts. Second, the lack of knowledge about POI transitions limits their ability to capture potential POI-POI relationships. To address these issues, we propose GA-LLM (Geography-Aware Large Language Model), a novel framework that enhances LLMs with two specialized components. The Geographic Coordinate Injection Module (GCIM) transforms GPS coordinates into spatial representations using hierarchical and Fourier-based positional encoding, enabling the model to understand geographic features from multiple perspectives. The POI Alignment Module (PAM) incorporates POI transition relations into the LLM's semantic space, allowing it to infer global POI relationships and generalize to unseen POIs. Experiments on three real-world datasets demonstrate the state-of-the-art performance of GA-LLM.

  • 7 authors
·
May 17, 2025

M3PT: A Multi-Modal Model for POI Tagging

POI tagging aims to annotate a point of interest (POI) with some informative tags, which facilitates many services related to POIs, including search, recommendation, and so on. Most of the existing solutions neglect the significance of POI images and seldom fuse the textual and visual features of POIs, resulting in suboptimal tagging performance. In this paper, we propose a novel Multi-Modal Model for POI Tagging, namely M3PT, which achieves enhanced POI tagging through fusing the target POI's textual and visual features, and the precise matching between the multi-modal representations. Specifically, we first devise a domain-adaptive image encoder (DIE) to obtain the image embeddings aligned to their gold tags' semantics. Then, in M3PT's text-image fusion module (TIF), the textual and visual representations are fully fused into the POIs' content embeddings for the subsequent matching. In addition, we adopt a contrastive learning strategy to further bridge the gap between the representations of different modalities. To evaluate the tagging models' performance, we have constructed two high-quality POI tagging datasets from the real-world business scenario of Ali Fliggy. Upon the datasets, we conducted the extensive experiments to demonstrate our model's advantage over the baselines of uni-modality and multi-modality, and verify the effectiveness of important components in M3PT, including DIE, TIF and the contrastive learning strategy.

  • 8 authors
·
Jun 16, 2023

IntTravel: A Real-World Dataset and Generative Framework for Integrated Multi-Task Travel Recommendation

Next Point of Interest (POI) recommendation is essential for modern mobility and location-based services. To provide a smooth user experience, models must understand several components of a journey holistically: "when to depart", "how to travel", "where to go", and "what needs arise via the route". However, current research is limited by fragmented datasets that focus merely on next POI recommendation ("where to go"), neglecting the departure time, travel mode, and situational requirements along the journey. Furthermore, the limited scale of these datasets impedes accurate evaluation of performance. To bridge this gap, we introduce IntTravel, the first large-scale public dataset for integrated travel recommendation, including 4.1 billion interactions from 163 million users with 7.3 million POIs. Built upon this dataset, we introduce an end-to-end, decoder-only generative framework for multi-task recommendation. It incorporates information preservation, selection, and factorization to balance task collaboration with specialized differentiation, yielding substantial performance gains. The framework's generalizability is highlighted by its state-of-the-art performance across both IntTravel dataset and an additional non-travel benchmark. IntTravel has been successfully deployed on Amap serving hundreds of millions of users, leading to a 1.09% increase in CTR. IntTravel is available at https://github.com/AMAP-ML/IntTravel.

  • 7 authors
·
Feb 12

Evaluating ChatGPT as a Recommender System: A Rigorous Approach

Recent popularity surrounds large AI language models due to their impressive natural language capabilities. They contribute significantly to language-related tasks, including prompt-based learning, making them valuable for various specific tasks. This approach unlocks their full potential, enhancing precision and generalization. Research communities are actively exploring their applications, with ChatGPT receiving recognition. Despite extensive research on large language models, their potential in recommendation scenarios still needs to be explored. This study aims to fill this gap by investigating ChatGPT's capabilities as a zero-shot recommender system. Our goals include evaluating its ability to use user preferences for recommendations, reordering existing recommendation lists, leveraging information from similar users, and handling cold-start situations. We assess ChatGPT's performance through comprehensive experiments using three datasets (MovieLens Small, Last.FM, and Facebook Book). We compare ChatGPT's performance against standard recommendation algorithms and other large language models, such as GPT-3.5 and PaLM-2. To measure recommendation effectiveness, we employ widely-used evaluation metrics like Mean Average Precision (MAP), Recall, Precision, F1, normalized Discounted Cumulative Gain (nDCG), Item Coverage, Expected Popularity Complement (EPC), Average Coverage of Long Tail (ACLT), Average Recommendation Popularity (ARP), and Popularity-based Ranking-based Equal Opportunity (PopREO). Through thoroughly exploring ChatGPT's abilities in recommender systems, our study aims to contribute to the growing body of research on the versatility and potential applications of large language models. Our experiment code is available on the GitHub repository: https://github.com/sisinflab/Recommender-ChatGPT

  • 6 authors
·
Sep 7, 2023