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  This repository contains the results of comparing different bidding algorithms for Real-Time Bidding (RTB) in online advertising, optimizing for clicks under budget constraints.
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  ## Problem Setup
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  - **Objective**: Maximize number of clicks
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  - `train.py` β€” Full training and comparison script
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  - `results.json` β€” Synthetic data results
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  - `results_real.json` β€” Real Criteo data results
 
 
 
 
 
 
 
 
 
 
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  ## References
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  - Wang et al. (2023): "Learning to Bid in Repeated First-Price Auctions with Budgets" [arXiv:2304.13477](https://arxiv.org/abs/2304.13477)
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- - Zhang et al. (2014): "Optimal Real-Time Bidding for Display Advertising" (KDD)
 
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  - Cai et al. (2017): "Real-Time Bidding by Reinforcement Learning" [arXiv:1701.02490](https://arxiv.org/abs/1701.02490)
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- - Balseiro et al. (2023): "Robust Budget Pacing with a Single Sample" [arXiv:2302.02006](https://arxiv.org/abs/2302.02006)
 
 
 
 
 
 
 
 
 
 
 
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  This repository contains the results of comparing different bidding algorithms for Real-Time Bidding (RTB) in online advertising, optimizing for clicks under budget constraints.
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+ **πŸ“š NEW: Complete research resources are now available:**
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+ - **[RESEARCH_RESOURCES.md](RESEARCH_RESOURCES.md)** β€” Full literature survey covering 32 papers across bidding algorithms, CTR prediction, and clearing price models
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+ - **[AUDIT_TRAIL.md](AUDIT_TRAIL.md)** β€” Every paper, dataset, codebase, and external resource consulted (44 total)
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+
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  ## Problem Setup
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  - **Objective**: Maximize number of clicks
 
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  - `train.py` β€” Full training and comparison script
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  - `results.json` β€” Synthetic data results
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  - `results_real.json` β€” Real Criteo data results
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+ - `RESEARCH_RESOURCES.md` β€” Complete literature survey (32 papers)
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+ - `AUDIT_TRAIL.md` β€” Every resource consulted (44 items)
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+
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+ ## Recommended Next Steps (from research)
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+ 1. **Upgrade CTR model**: Replace LogisticRegression with FinalMLP (AAAI 2023, Criteo AUC 0.8149)
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+ 2. **Add clearing price model**: Use TorchSurv for censored regression
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+ 3. **Add Balseiro dual mirror descent**: Second-price baseline for comparison
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+ 4. **Two-sided budget constraint**: Add spend floor (k% minimum) with second dual variable
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+ 5. **Hyperparameter sweep**: Step size Ξ΅, budget fraction k%, value per click
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  ## References
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+ ### Bidding Algorithms
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  - Wang et al. (2023): "Learning to Bid in Repeated First-Price Auctions with Budgets" [arXiv:2304.13477](https://arxiv.org/abs/2304.13477)
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+ - Balseiro et al. (2020): "Dual Mirror Descent for Online Allocation" [arXiv:2011.10124](https://arxiv.org/abs/2011.10124)
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+ - Feng et al. (2022): "Online Bidding for RoS Constrained Advertisers" [arXiv:2208.13713](https://arxiv.org/abs/2208.13713)
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  - Cai et al. (2017): "Real-Time Bidding by Reinforcement Learning" [arXiv:1701.02490](https://arxiv.org/abs/1701.02490)
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+ - Zhang et al. (2014): "Optimal Real-Time Bidding for Display Advertising" (KDD)
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+
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+ ### CTR Prediction
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+ - Mao et al. (2023): "FinalMLP: Two-Stream MLP for CTR" [arXiv:2304.00902](https://arxiv.org/abs/2304.00902)
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+ - Wang et al. (2023): "GDCN: Gated Deep Cross Network" [arXiv:2311.04635](https://arxiv.org/abs/2311.04635)
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+ - Wang et al. (2021): "DCN V2" [arXiv:2008.13535](https://arxiv.org/abs/2008.13535)
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+ - Zhu et al. (2021): "BARS-CTR Benchmark" [arXiv:2009.05794](https://arxiv.org/abs/2009.05794)
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+
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+ ### Clearing Price Prediction
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+ - Wu et al. (2015): "Predicting Winning Price with Censored Data" (KDD)
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+ - TorchSurv: Deep Survival Analysis [arXiv:2404.10761](https://arxiv.org/abs/2404.10761)