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rtb-bidding-comparison
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{
  "Linear": {
    "clicks": 167,
    "impressions": 329,
    "spent": 9989.86,
    "budget": 10000,
    "ctr": 0.5076,
    "budget_used": 0.999,
    "cpc": 59.82
  },
  "ORTB": {
    "clicks": 85,
    "impressions": 165,
    "spent": 9987.34,
    "budget": 10000,
    "ctr": 0.5152,
    "budget_used": 0.9987,
    "cpc": 117.50
  },
  "DualOGD": {
    "clicks": 1331,
    "impressions": 2593,
    "spent": 9999.12,
    "budget": 10000,
    "ctr": 0.5133,
    "budget_used": 0.9999,
    "cpc": 7.51
  },
  "Threshold": {
    "clicks": 110,
    "impressions": 200,
    "spent": 10000,
    "budget": 10000,
    "ctr": 0.5500,
    "budget_used": 1.0,
    "cpc": 90.91
  },
  "MPC": {
    "clicks": 440,
    "impressions": 902,
    "spent": 10000,
    "budget": 10000,
    "ctr": 0.4878,
    "budget_used": 1.0,
    "cpc": 22.73
  }
}