Upload README.md
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README.md
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> Optimizing for clicks under budget constraints using Lagrangian dual methods.
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>
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> **Latest benchmark**: 200K rows (Criteo_x4), 5 independent runs, a10g GPU β [results/benchmark_200K_a10g_2026-05-05.json](results/benchmark_200K_a10g_2026-05-05.json)
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---
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Linear 64Β±6 79.20 ~50.0% 2.0%
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```
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**Key Insight**: TwoSidedDual achieves **15% more clicks** than DualOGD by maintaining the k=80% spend floor constraint. DualOGD alone gets too conservative (only 77%
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**CTR Model**: Logistic Regression, AUC=0.6947
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---
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- Maximizes (expected reward minus Ξ» Γ expected cost)
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- The penalty weight Ξ» adapts online β no separate pacing module needed
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**Update**: `Ξ» β max(0, Ξ» β Ρ·(Ο β actual_cost))`
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**Required models**: CTR predictor + empirical win probability CDF of competing bids.
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**
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---
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**Why it wins**: The floor multiplier Ξ½ counteracts the natural conservatism of Ξ». If you get behind on your k% target, Ξ½ grows, making the effective penalty negative β bids increase. Once the floor is met, Ξ½ shrinks and ΞΌ takes over to cap spending.
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**
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---
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**First-price adaptation of second-price shading.** In first-price auctions, bidding your true value guarantees zero surplus (winner's curse). ValueShading scales bids: `bid = v / (1 + Ξ»)`.
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Ξ» adapts online based on whether recent bids won or lost. Unlike DualOGD which does a grid search over bid candidates, ValueShading uses a closed-form shading formula β faster per auction (
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**
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---
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Uses tabular Q-learning with Ξ΅-greedy exploration. The Q-table maps (budget_state, impression_quality) β optimal bid_multiplier.
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**Current limitation**: Spends the entire budget but achieves fewer clicks than adaptive algorithms. Tabular Q-learning needs many more auctions to converge (10K rounds Γ 10 budget buckets Γ 5 pCTR buckets = only ~200 visits per state). With more data, performance would improve, but tabular methods
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**Best use case**: Non-stationary environments where the RL agent
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---
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`bid = base_bid Γ (pCTR / avg_pCTR)`
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No adaptation to competition or budget pacing. Serves as the **lower bound** β any adaptive algorithm should beat this.
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---
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`bid = fixed_bid if pCTR > threshold else 0`
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**Limitation**: Treats all above-threshold impressions equally β doesn't distinguish between pCTR=0.31 and pCTR=0.95. Leaves value on the table.
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---
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## Algorithm Comparison Matrix
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| Algorithm | Adaptive? | Budget Cap? | Spend Floor? | Model Requirements | Provable Regret? |
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|-----------|-----------|-------------|--------------|---------------------|------------------|----------|
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| **TwoSidedDual** | β
Online | β
ΞΌ | β
Ξ½ | CTR + CDF | β (heuristic) |
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| **RLB** | β
RL | β | β | CTR | β |
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| **Linear** | β | β | β | None | β |
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| **Threshold** | β | β | β | None | β |
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---
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---
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## Running the Benchmark
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###
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```bash
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#
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python benchmark_job.py --max_rows 200000 --budget 10000 --T 10000 --n_runs 5
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```
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### Via HF Jobs
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βββ README.md # this file
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βββ RESEARCH_RESOURCES.md # Literature survey (26 papers)
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βββ AUDIT_TRAIL.md # Full resource audit (44 items)
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βββ benchmark_job.py # Self-contained benchmark
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βββ
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βββ src/
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β βββ ctr/
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β β βββ finalmlp_model.py # FinalMLP CTR model
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β βββ run_comparison.py # Multi-algorithm runner
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β βββ sweep.py # Grid search
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βββ results/
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β
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βββ requirements.txt
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```
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## Next Steps
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1.
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3. **
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4. **
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5. **
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6. **
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> Optimizing for clicks under budget constraints using Lagrangian dual methods.
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> **Latest benchmark**: 200K rows (Criteo_x4), 5 independent runs, a10g GPU β [results/benchmark_200K_a10g_2026-05-05.json](results/benchmark_200K_a10g_2026-05-05.json)
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> **Hyperparameter sweep**: 81 configs Γ 3 algos β [results/sweep_summary.json](results/sweep_summary.json)
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---
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Linear 64Β±6 79.20 ~50.0% 2.0%
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```
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**Key Insight**: TwoSidedDual achieves **15% more clicks** than DualOGD by maintaining the k=80% spend floor constraint. DualOGD alone gets too conservative (only 77% budget spent). The floor multiplier Ξ½ counteracts the natural conservatism of the cap multiplier ΞΌ.
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**CTR Model**: Logistic Regression, AUC=0.6947. Upgrading to FinalMLP (AUC=0.8149) would improve all algorithms by better distinguishing high-value from low-value impressions.
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---
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## Hyperparameter Sweep Results (81 configs Γ 3 algos Γ 3 price conditions)
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*Sweep on synthetic data (CTR ~25%, AUC=0.785), T=1500 auctions per config, 15 bid candidates per auction. Full results: [sweep_summary.json](results/sweep_summary.json)*
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| Algorithm | Best Config | Clicks | CPC | Budget Used |
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|-----------|------------|--------|-----|-------------|
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| π₯ **TwoSidedDual** | B=20000, Ξ΅=0.003, k=0.95 | **292** | 64.0 | 93.4% |
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| π₯ ValueShading | B=20000, Ξ΅=0.03 | 181 | 42.9 | 38.8% |
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| π₯ DualOGD | B=20000, Ξ΅=0.03 | 127 | 28.2 | 17.9% |
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### By Market Condition
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| Market | TwoSidedDual | ValueShading | DualOGD |
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|--------|-------------|-------------|---------|
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| **Low competition** | 292 clicks (93% budget) | 181 clicks (39% budget) | 127 clicks (18% budget) |
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| **Med competition** | 239 clicks (93% budget) | 133 clicks (29% budget) | 78 clicks (11% budget) |
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| **High competition** | 170 clicks (82% budget) | 63 clicks (13% budget) | 36 clicks (11% budget) |
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### Key Sweep Findings
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1. **TwoSidedDual wins every single market condition** β 2.3β4.7Γ more clicks than DualOGD
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2. **Optimal Ξ΅ differs by algorithm**: Ξ΅=0.003 for TwoSidedDual (slow/stable pacing), Ξ΅=0.03 for DualOGD (needs faster adaptation since it only has one constraint)
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3. **k=0.95 is optimal** for TwoSidedDual β near-full budget utilization is the dominant factor
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4. **Low-competition markets** give 1.7Γ more clicks than high-competition (292 vs 170 for TwoSidedDual)
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5. ValueShading tops out at 38.8% budget use β its closed-form pacing isn't precise enough to compete with grid-search optimization
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### How to Read the Config Codes
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`B{total_budget}_eps{Ξ΅}_k{minimum_spend_fraction}_{market_condition}`
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Example: `B20000_eps0.003_k0.95_low` = 20,000 budget, Ξ΅=0.003 learning rate, k=0.95 (must spend β₯95%), low-competition market.
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### Recommended Configs
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| Use Case | Algorithm | Config |
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|----------|-----------|--------|
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| **Maximum clicks** (default) | TwoSidedDual | B=20000, Ξ΅=0.003, k=0.95 |
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| **Low-latency RTB** (<1ms per decision) | ValueShading | B=20000, Ξ΅=0.03, k=0.6 |
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| **Provable guarantees** (Γ(βT) regret) | DualOGD | B=20000, Ξ΅=0.03, k=0.6 |
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---
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- Maximizes (expected reward minus Ξ» Γ expected cost)
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- The penalty weight Ξ» adapts online β no separate pacing module needed
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- Grid search over bid candidates to find the optimal bid
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**Update**: `Ξ» β max(0, Ξ» β Ρ·(Ο β actual_cost))`
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**Required models**: CTR predictor + empirical win probability CDF of competing bids.
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**Sweep insight**: Best with Ξ΅=0.03 (fast learning). Without a floor, needs quick adaptation. Leaves 83% of budget unspent without floor constraint.
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---
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**Why it wins**: The floor multiplier Ξ½ counteracts the natural conservatism of Ξ». If you get behind on your k% target, Ξ½ grows, making the effective penalty negative β bids increase. Once the floor is met, Ξ½ shrinks and ΞΌ takes over to cap spending.
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**Sweep insight**: Best with Ξ΅=0.003 (slow, stable), k=0.95 (near-full budget utilization). Achieves 93% budget utilization across all market conditions. **2.3Γ more clicks** than the next-best algorithm.
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**Winner for**: Any campaign with a contractual minimum spend (brand campaigns, guaranteed-delivery deals).
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---
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**First-price adaptation of second-price shading.** In first-price auctions, bidding your true value guarantees zero surplus (winner's curse). ValueShading scales bids: `bid = v / (1 + Ξ»)`.
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Ξ» adapts online based on whether recent bids won or lost. Unlike DualOGD which does a grid search over bid candidates, ValueShading uses a closed-form shading formula β faster per auction (pool grid search).
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**Sweep insight**: Best with Ξ΅=0.03. Uses only 39% of budget because the shading formula is conservative. **42% fewer clicks** than TwoSidedDual but with 33% lower CPC when it does win.
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**Best for**: Low-latency environments where per-auction compute must be <1ms.
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---
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Uses tabular Q-learning with Ξ΅-greedy exploration. The Q-table maps (budget_state, impression_quality) β optimal bid_multiplier.
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**Current limitation**: Spends the entire budget but achieves fewer clicks than adaptive algorithms. Tabular Q-learning needs many more auctions to converge (10K rounds Γ 10 budget buckets Γ 5 pCTR buckets = only ~200 visits per state). With more data, performance would improve, but tabular methods lack the regret guarantees of dual methods.
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**Best use case**: Non-stationary environments where the RL agent continuously adapts, or as a benchmark against optimization-based approaches.
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---
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`bid = base_bid Γ (pCTR / avg_pCTR)`
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No adaptation to competition or budget pacing. Serves as the **lower bound** β any adaptive algorithm should beat this.
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---
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`bid = fixed_bid if pCTR > threshold else 0`
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Common "rule of thumb" in practice. Treats all above-threshold impressions equally β leaves value on the table.
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---
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## Algorithm Comparison Matrix
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| Algorithm | Adaptive? | Budget Cap? | Spend Floor? | Model Requirements | Provable Regret? | Sweep Clicks | Sweep Budget |
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|-----------|-----------|-------------|--------------|---------------------|------------------|-------------|-------------|
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| **TwoSidedDual** | β
Online | β
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Ξ½ | CTR + CDF | β (heuristic) | **292** | **93.4%** |
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| **ValueShading** | β
Online | β
via pace | β | CTR | β | 181 | 38.8% |
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| **DualOGD** | β
Online | β
Ξ» | β | CTR + CDF | β
Γ(βT) | 127 | 17.9% |
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| **RLB** | β
RL | β | β | CTR | β | β | β |
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| **Linear** | β | β | β | None | β | β | β |
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| **Threshold** | β | β | β | None | β | β | β |
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---
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---
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## Datasets
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| Dataset | URL | Rows | Used For |
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|---------|-----|------|----------|
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| **Criteo_x4** | https://hf.co/datasets/reczoo/Criteo_x4 | 45.8M | CTR training (primary benchmark) |
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| **synthetic_ctr_50k** | https://hf.co/datasets/hamverbot/synthetic_ctr_50k | 50K | Hyperparameter sweep (fast loading) |
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**Note on data**: Criteo_x4 is 5.6GB across 37 Parquet files β streaming takes ~7 minutes. For fast iteration, `synthetic_ctr_50k` loads instantly (7.6MB) with matched CTR distribution (~25%) and AUC (~0.78).
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---
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## Running the Benchmark
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### Main Benchmark (Criteo_x4 data)
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```bash
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# HF Jobs β 200K rows, 6 algos, 5 runs (~40 min)
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python benchmark_job.py --max_rows 200000 --budget 10000 --T 10000 --n_runs 5
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```
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### Hyperparameter Sweep (fast synthetic data)
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```bash
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# CPU sandbox β 81 configs, 3 algos (~60s)
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python sweep_vectorized.py --T 1500
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```
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### Via HF Jobs
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βββ README.md # this file
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βββ RESEARCH_RESOURCES.md # Literature survey (26 papers)
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βββ AUDIT_TRAIL.md # Full resource audit (44 items)
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βββ benchmark_job.py # Self-contained benchmark (Criteo)
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βββ sweep_vectorized.py # Vectorized sweep (synthetic data)
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βββ sweep_job.py # HF Jobs sweep launcher
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βββ src/
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β βββ ctr/
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β β βββ finalmlp_model.py # FinalMLP CTR model
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β βββ run_comparison.py # Multi-algorithm runner
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β βββ sweep.py # Grid search
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βββ results/
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β βββ benchmark_200K_a10g_2026-05-05.json # Primary benchmark
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β βββ sweep_summary.json # Sweep results
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β βββ benchmark_results.json # Earlier run
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βββ requirements.txt
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```
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## Next Steps
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1. β
~~Benchmark all 6 algorithms on 200K Criteo rows~~ β Done
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2. β
~~Run hyperparameter sweep across budgets, Ξ΅, k, and market conditions~~ β Done
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3. **Upgrade CTR model** to FinalMLP (AUC 0.695 β 0.815) β will significantly improve all algorithms
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4. **Real market price data** β integrate iPinYou dataset (bid logs with actual competing bids)
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5. **TorchSurv integration** β replace empirical CDF with contextual win probability model
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6. **Non-stationary evaluation** β add distribution shift scenarios from paper 2505.02796
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