| { | |
| "video_path": "000054_000000.mp4", | |
| "context_summary": "The user is ordering food through the McDonald's app.", | |
| "purpose_category": "Visualization", | |
| "ROI": [ | |
| { | |
| "box": [ | |
| 0.32, | |
| 0.3607188703465982, | |
| 0.7057142857142857, | |
| 0.6007702182284981 | |
| ] | |
| } | |
| ], | |
| "Inputs": [], | |
| "animation_start_frame": 60, | |
| "animation_end_frame": 258, | |
| "effects_human_responses": [ | |
| "Virtual fries jump out of a virtual fry box.", | |
| "A McDonalds french fry container is jumping up and down tossing its fries in the air and catching them. ", | |
| "In the animation, a box of fries appears and is jumping up and down. The fires are also jumping up in down in rhythm with the box.", | |
| "Fries bouncing in and out of a fry container. ", | |
| "It shows fries shaking or bouncing up in the air.", | |
| "There are french fries and french frie holding jumping up", | |
| "An image of mcdonalds fries bouncing up and down, with fries jumping out and jumping back in the container.", | |
| "An animated order of fries bounces up and down", | |
| "Noticed the french fries jumping up and down in the box", | |
| "A red box of McDonald's fries is bouncing and the fries are going in and out of the box." | |
| ], | |
| "meaning_human_responses": [ | |
| "This is a loading animation showing the user that the app is currently loading some information. It essentially requests that the user is patient for a little bit.", | |
| "I think it conveys that the next page is loading and to please be patient. No action is required...just wait until the app page loads. ", | |
| "The animation is indicating that the next page is loading.", | |
| "That would order is being places and to please wait. ", | |
| "It's showing that the app is loading.", | |
| "it is showing that the page is loading. No status other than loading", | |
| "The purpose of the animation is to show the user that it is finalizing their order.", | |
| "It's meant to notify the user that the screen is loading. ", | |
| "I think iit conveys the message that it is an action in progress", | |
| "The image indicate s that the order was successfully placed." | |
| ] | |
| } |